Digital Marketing Executive

Recruiter
Pure Resourcing Solutions Limited
Location
Essex
Posted
07 Dec 2018
Closes
10 Dec 2018
Contract Type
Permanent
Hours
Full Time
Pure are working exclusively with a leading eCommerce business who produce and successfully sell their branded products worldwide. Due to the growth of the organisation, we are hiring a Digital Marketing Executive to increase sessions across all mediums to the group websites as well as support revenue growth. This is a hands-on role that requires an ambitious, quick-learning individual to plan, implement and optimise PPC and shopping advertising campaigns.

Key responsibilities:
• Ensuring compliance with latest search engine best practice guidelines
• Support and deliver strategic work plans for website sessions growth, SEO
• Ensure the latest shopping technology is rolled out across platforms
• Regular analysis to identify new SEO and paid media trends, opportunities and markets
• Manage regular reporting to key internal stakeholders against key KPIs and suggest optimisation improvements
• Manage product inventories and bidding strategies to maximise Traffic/ROAS/Revenue across shopping comparison sites

Requirements:
• Some previous experience working within an online marketing environment
• Knowledge of / experience using Google Analytics, Google Shopping, Google Adwords, Marin, Kenshoo, Affiliate Marketing, Facebook Advertising

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