B2B Content Manager

Recruiter
Salt
Location
London (Greater)
Posted
28 Nov 2018
Closes
10 Dec 2018
Contract Type
Permanent
Hours
Full Time
Content Manager - B2B London The Opportunity Based in central London, my client has created an innovative platform that connects consumers with specialists across a range of industry. With a strong vision and a solid development plan, this is a fantastic time to join the business as they look to build upon their brand across the UK. They are now seeking a savvy Content Marketer to join the team and lead content initiatives for the business in a brand-new position. This would suit someone who is full of new ideas, has an entrepreneurial outlook and thrives in a fast paced environment. The Role Reporting straight into the Head of Marketing and working as part of a small team of b2b marketers, the Content Manager will be responsible for: Define and deliver a content strategy that focuses on supports brand awareness, drives traffic and generates quality leads. Writing, repurposing and adapting compelling copy and curating content for the website, sales collateral, thought leadership, reports, email marketing campaigns, and the successful blog, championing and owning tone of voice and best practise. Defining and delivering content through different mediums be that Video, Social Media, Podcasts, Infographics, Webinars etc. Ensuring all content meets brand guidelines and is optimised for SEO. Understand the commercials behind effective content campaigns and draw insight to shape future ideas. The Person The successful candidate will: Passionate about digital and putting the customer first. Have proven experience managing the content calendar and publishing schedule of a successful, editorially led, transactional website with a strong understanding of how to grow a client base by strong content. Have broad content experience - all candidates must be able to demonstrate where they have delivered a multiplatform content strategy across different mediums, including website, social, video, podcasts etc. Possess exceptional copywriting skills - it must be Native English level. Be a "go-getter"- they will be full of ideas and keen to get the ball rolling on new initiatives. Be up to date with the latest trends in digital editorial. Be highly organised and able to prioritise competing deadlines effectively. To apply for this exciting role, please send your CV and a cover letter to Cat Symons at Salt recruitment today! This job ad was posted by Salt. To find out more about Salt's Privacy Policy and how your application is processed, please visit our website https://www.welovesalt.com/privacy-policy/.

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