Marketing Manager

Recruiter
Limbs & Things LTD
Location
Bristol (City Centre)
Posted
27 Nov 2018
Closes
10 Dec 2018
Contract Type
Permanent
Hours
Full Time
Marketing Manager Bristol £37,000 - £40,000 This year, Limbs & Things celebrates 28 years designing and manufacturing quality medical training products for healthcare professionals. The company headquarters is based in Bristol, England, with subsidiary offices in the USA, Australia and Sweden. Our products are also sold throughout the rest of the world using an expanding network of over 80 distributors. Limbs & Things has grown significantly in the last decade and has received a range of awards. The Role The Marketing Manager is responsible for the full remit of marketing at Limbs & Things, helping to shape the strategic direction of brand and business both on and off line. A key challenge is to increase awareness of both the brand and the product range with healthcare educators. Working closely with Sales and Product Management in creating annual marketing plans and quarterly campaigns to drive sales activity across the globe. Digital is a focus for communications to customers and driving e-commerce on 4 out of the 6 global websites. Main Accountabilities: • Full website responsibility for the organic development of the site • Management and review of digital marketing for e-commerce platforms. • Marketing strategy development and implementation across the business units with the Commercial Director. Working with the subsidiaries to dovetail into sales and business requirements and support on-going product launches. • Management of video marketing creation through to delivery. • Ownership of all brand standards and tone of voice for all communications including social media. • Manage external agencies. • Write press releases, copy for marketing materials, advertising and other related materials. • Support product launches with promotions, advertising etc.. • Working internally with Product Development to understand and communicate outwards the key product features and USP’s of all products. • Management of L&T brand image at exhibitions and conferences. • Plan and manage marketing resources according to agreed budgets. • Provide marketing support to L&T subsidiaries in America, Australia and Sweden. • Manage, train and motivate Marketing team. Requirements for the Marketing Manager Role Essential • Strong marketing background with a proven ability to apply knowledge and experience to a small company setting. • Marketing Qualification. • Articulate with high level of attention to detail, good level of English. • Ability to understand and disseminate often complex medical issues • Experience in e-commerce • Experience of complex websites • Ability to work cross functionally – from Product Development, through to the front-line Sales Team • Commercial focus – with experience in delivering on ROI, and on-line metric’s • With over 300 product lines – the ability to focus on the key deliverables and not be thrown by complexity. • Experience of managing a small team. • Calm headed, thorough working, with the ability to work as part of a team or individually. • Get sleeves rolled up Desirable • Working knowledge of UMBRACO • Salesforce knowledge (or similar CRM) • Medical / Tradeshow / Exhibition experience would be a benefit • Understanding of medical terminology If you feel you are suitable for our Marketing Manager position, please apply now.

Similar jobs

Similar jobs