Product Manager - Commercial & Industrial

Location
Crawley
Salary
Up to £48500 per annum
Posted
20 Nov 2018
Closes
18 Dec 2018
Ref
00089389
Contact
Recruitment Genius Ltd
Function
Marketing
Contract Type
Permanent
Hours
Full Time
To be the business expert in the product areas of Commercial and Industrial ventilation products and develop their product portfolio in this sector. Reflecting all internal and external market influences and use this knowledge to develop strategic and integrated marketing plans in conjunction with appropriate colleagues to achieve sales / profit budget requirements in the product groups.

Job Responsibilities:
- Have a good understanding of the markets where the product group is active and develop a strategic / tactical product plan that optimises the group position across the brands, sales and profit growth potential.
- To fully understand the Legislation and Directives applicable to the product group and ensure product plans reflect these requirements using this as an opportunity to identify competitive advantage and also identification of new market sectors.
- Act as project manager on all new product development projects / factored product projects working closely with the product development team and all other appropriate business functions in line with the company milestone process.
- Have regular liaison with the sales teams and other appropriate business functions through training, presentations, seminars, exhibitions etc to support them and their customers.
- Manage the relationship with suppliers of factored goods.
- Conduct market research to identify opportunities and threats to the product group.
- Conduct competitor analysis to keep the company informed about competitor activity and use this analysis to identify opportunities.
- Develop pricing policies / positioning strategies for the product group.
- Monitor and review of the product group through statistical analysis.

Qualifications, Skills & Experience:

- Experience in writing business cases to support new product introductions.
- Three years within a business to business marketing environment - academic marketing qualifications desirable.
- Professional qualification required with the relevant level Chartered Institute Of Marketing qualification is desirable.
- Knowledge and level of proficiency in the use of IT software packages required
- Experienced user of Microsoft Excel, Word, Powerpoint.

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