Senior Marketing Manager

Recruiter
The London Interdisciplinary School
Location
Shoreditch
Posted
05 Nov 2018
Closes
08 Dec 2018
Contract Type
Permanent
Hours
Full Time
*Our Mission*

We are creating a new, world class higher education institution, fit for the 21st century student and workplace and which challenges the status quo of higher education in the UK.

At launch, we will teach one innovative Bachelor of Arts and Sciences degree programme designed to arm students with diverse skills to tackle society’s biggest problems.

Our approach to education is ground-breaking. We have an exceptional faculty of teachers, close partnerships with the world leading organisations and access to the best academics across London and beyond.

We have big plans. Will have educated 100,000 people by 2030 and 1M by 2040. We open in London in 2020, with 150 undergraduates.

*The Role*

The Senior Marketing Manager will join the founding team to make the launch a reality.

Your mission is simple:

To build a brand and an activation plan that recruits 150 dynamic, high potential students for the 2020 intake.

Our ambassadors are our students and none more important than our first cohort of 150 undergraduates.

The Senior Marketing Manager reports into the CEO, Ed Fidoe.



*Your role will include:*

Brand strategy:
* Champion the needs of the students, developing a deep understanding of prospective LIS students’ motivations and lives
* Define LIS’ unique brand positioning within the higher education market
* Design a distinct, disruptive brand identity and tone of voice, and ensure absolute consistency

Content creation:
* Design and deliver communication strategies for students, parents, teachers and career advisors
* Manage production of branded content across all channels, from organic social, to partnerships and paid marketing channels.

Campaign management:
*Lead program to build visibility of LIS within schools and careers advisors
* Design and deliver a paid media strategy to drive student applications



*Requirements:*

You’ll be passionate that education needs to catch up with a changing world; an experienced marketing professional hungry to build a business from day one and scale it for growth.

Other:
* Self starter and resourceful, able to thrive in an entrepreneurial environment
* Proven track record delivering business results through social media and SEO
* Comfortable with drawing insights from conversion and funnel metrics and media performance
* Excellent interpersonal and communication skills to collaborate within and across teams
* Experience of delivering exceptional work with external PR, media and brand agencies
* Uncompromising in the quality of your work



*Benefits*
* Competitive salary. We’re looking for someone ready to grow a team and are recruiting for the very best
* Flexible working hours. We care about the results you deliver not how or when you work
* 25 days holiday. Take time out to be inspired
* Gym membership

*How to apply*
Please send a brief covering email (outlining your interest in the role) and your CV to Jasper.

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