Conversion Rate Optimisation Specialist
Are you a Conversion Rate Optimisation specialist with a solid background in digital marketing can-do attitude, precise analytical skills, and a genuine desire to excel?
My client are Europe's fastest growing online gaming brands who are well renowned for their fantastic career opportunities and vibrant working environments. They are looking for an optimisation specialist to manage the conversion optimisation strategy and coordinate tests on multiple domains and channels to drive the new depositing customers and additional revenue, engagement and customer satisfaction.
What you'll be doing?
- Work with local teams to optimise the conversion rates and improve the new user experience.
- Work with acquisition creative executive, digital design and Brand team to ensure acquisition assets for the digital channels, mainly PPC, Pre-paid Media and affiliates are continuously optimised in order to increase conversion metrics and revenue.
- Manage full suite of AB and MVT tests for acquisition and the join journey - collating requirements, prioritising and communicating results to the wider business teams.
- Oversee the user journeys per channel and market- proactively and continuously identify where improvements can be made and follow these through to implementation.
- Some digital experience ideally within the online gambling industry
- A passion for testing, data and UX that can inspire colleagues, wider teams and the business as a whole as to the capabilities of testing and the decisions it can support.
- Strong analytical skills
- Strong communication skills (verbal, written and presentation)