Head Of Performance Marketing at Leading Edtech Scaleup

Recruiter
Tutorful
Location
Sheffield
Posted
12 Oct 2018
Closes
17 Oct 2018
Contract Type
Permanent
Hours
Full Time
Head of Performance Marketing at leading EdTech company

We are looking to hire a Head of Performance Marketing to join our fast-expanding team in Sheffield.

Tutorful is on a mission to redefine the private tutoring industry. Having started in 2015, we are now helping almost 10,000 students every week across the UK. We have received backing from a leading VC and several prominent tech executives, have raised over £1m to help realise our vision, and are growing more than 100% yoy.

We are now looking for a talented and hands-on Head of Performance Marketing who shares our passion for education, and who can help us define and grow a revolutionary tutoring company. The role will include:
* Taking full responsibility for marketing Tutorful to a consumer audience.
* Developing a deep understanding of the user journey and our growth/referral engine, and adopting a metrics-driven approach to improving it.
* Building out both our paid and organic acquisition funnel, on both sides of our marketplace.
* Managing a team of 4 growth marketers, and working closely with the engineering team to realise ideas.
Continuing to to grow and develop the growth team as the company scales.


About You
* You are able to take a data-driven and analytical approach to decisions, underpinned by a sound understanding of our product and customer base.
* You are equally adept at setting the vision and direction for the growth team, as getting hands-on using modern growth hacking and marketing techniques.
* You have a technical mind and are able to understand the nuances of building growth-led products and sophisticated analytics platforms.

Your skills should include
* A strong analytical background, including using common tools such as Google Analytics, GTM, and Segment through to SQL and Kibana.
* A good understanding of performance marketing (SEM, Display & Facebook) and SEO.
* Experience at driving growth at a consumer company at scale.
* Preferred: A grounding in product management.

Salary is dependent on experience but would be at competitive rates, and would include a component of equity.

Please send CV’s and a covering letter in your application if you feel you would be a good fit for this role. We look forward to hearing from you.

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