Product Marketer

Recruiter
Touchnote
Location
United Kingdom
Posted
12 Oct 2018
Closes
17 Oct 2018
Contract Type
Permanent
Hours
Full Time
*We are looking for a talented Product Marketer to drive forward our product based marketing initiatives; presenting our products in ways that will strengthen the TouchNote brand, boosting our customer acquisition, sales and retention efforts.*

*About the Role*

For this role, you’ll need be a creative and quantitative thinker, adept at initiating new campaign ideas, incentives and bonuses that will draw in customers and keep them coming back for more.

Working directly with Product Managers in all areas of the business, you will work our activation and retention initiatives, CMS and conversion rate optimisation by applying best A/B, MVT testing practices, you’ll take ownership of data and presenting key insights for stakeholders with the aim of developing and implementing the most profitable plans to position and promote TouchNote’s products.

This role is part of our Growth team and will report to the Director of Growth. However, much of the role is cross-functional, requiring a close relationship collaboration with product managers, developers, our infrastructure team and customer support.

REQUIREMENTS

*Responsibilities*

* Develop product marketing strategies (pricing, advertising, product launching)
* Translate technical details into benefits for our users
* Craft compelling messages across marketing channels (landing pages, ad campaigns)
* Work with various teams (design studio, product etc.) to implement strategies
* Product and deliver marketing product features and version releases
* Evaluate projects using relevant KPIs and feedback from existing and prospective customers

*About You*

* 1-3 years of experience in-house or in an agency working on building viral products (preference to mobile first products and/or ecommerce businesses)
* Proven experience as a Product Marketer, Brand Manager or similar role
* Familiar with product marketing tactics (e.g. integrated marketing campaigns)
* Experience in digital analytics and optimisation
* Working knowledge of web analytics tools (Google Analytics, WebTrends)
* Excellent communication skills
Analytical mind and strong quantitative skills

*BENEFITS*

*About TouchNote*

TouchNote is the world’s most popular postcard-sending app.We believe the world would be a better place if everyone took a few moments to be a bit more thoughtful and considerate. We call it ‘keeping in TouchNote’ and it’s at the heart of everything we do.It’s our mission to make it easy for people to send thoughtful postcards, prints and presents with just a few taps of a phone or tablet.Since 2008 we’ve helped to send over 9 million postcards worldwide. You’ll find us featured in leading press publications, as well as on fridges, desks, pinboards and walls across the globe!We’re privately funded and based in Old Street London, UK.

*Perks Include:*

* Our Thoughtful Holiday Policy - it puts you in control of the amount of holiday you take!
* Company laptop (Mac or PC - you choose!)
* Choice of post-probation wellbeing benefits which include Private Medical Insurance and/or a gym membership
* A membership with Perkbox which gives employees access to plentiful discounts such as half price cinema tickets at major cinemas including Odeon and Vue, free mobile insurance and many more
* Free breakfast, fruit and all the tea & coffee you could ever want!
* Team socials every month
* Free TouchNote credits to use our product

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