Marketing Manager

Recruiter
EMR
Location
London (Greater)
Posted
11 Oct 2018
Closes
10 Nov 2018
Contract Type
Permanent
Hours
Full Time
Are you a digitally savvy marketing manager, interested in leading the Marketing strategy for one of the UK's most promising digital travel start-ups? The business is privately owned and self-funded by a well-known UK entrepreneur and after a year of preparation, the business is now seeking a Marketing Manager to develop and implement their go-to-market and multi-channel marketing strategy.



As the Marketing Manager, some of your accountabilities will be:



* Creating seasonal and annual campaigns, ensuring key marketing messages are met (Brand Awareness, Product Awareness, Brand Positioning and Top of Mind).
* Creating an enduring brand messages that results in increased sales, brand loyalty and improving market share while providing a clear creative/design direction to all creative teams, marketing teams and production vendors.
* Takes full responsibility over all measurement & management of all Key Department Activities.
* Using marketing calendars monthly/annually to ensure project are executed in a timely manner.
* Maintains communications with appropriate agency, campaign personnel, media relations, and brand ambassadors to ensure positive workflow.
* Producing smart, strategically sound, brand building, concept design for new products.
* Train, motivate, performance appraisals, devising PDP, coaching and evaluate department personnel.
* Leads and directs the design and production of visual and audio materials and media used for advertising, broadcast and web communications.



Skills required:



* 5+ years in handling senior management roles in a consumer marketing background, ideally within an entrepreneurial/fast paced environment.
* Knowledge of keyword analysis for SEO & Pay-Per-Click, Social Media Ad Campaigns, PPC, and Google AdWords.
* Proven track record in marketing and experience of working to create and build a brand.
* A strong understanding of Social Media marketing, across all platforms.
* High level of verbal and written communication skills (English essential, Additional language is an added asset).



Skills that are advantageous, but not essential:

* HTML/CSS, Adobe Creative Suite, knowledge of coding, with the ability to modify existing templates and code, knowledge of graphics design/video editing, knowledge of UX.

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