Brand Communicator/Content Creator

Recruiter
Sierra Tuition
Location
London Blackfriars Station
Posted
12 Oct 2018
Closes
17 Oct 2018
Contract Type
Permanent
Hours
Part Time
Exciting opportunity for a creative looking to join an early stage startup in a diverse role with lots of autonomy.

We are looking for a brand communicator to tell our brand story through content creation in a variety of forms as well as managing social, optimising UX and designing brand assets.

The right candidate will be creative, independent, have a can-do attitude, be empathetic and comfortable with change. It is not mandatory to take on all responsibilities. However, strong design and copywriting skills are essential. It is a fast-paced role that will require a high level of adaptability.

In this role you will report directly to the Founder and work in a small team with a Marketing Manager who is in charge of overall growth, managing campaigns, and analytics.

Create content in various forms
Create content for use in social media posts to generate traffic to landing pages. Content will be created for the 2 key audiences: 1) Mums with children age 7 to 16 and 2) Students & Grads age 16 to 25.

Video
Written
Image
Podcast

Manage social media
Posting the content created, as well as 3rd party content, on multiple platforms. In charge of coming up with post ideas, creating the content, and ensuring high-quality content is posted consistently.

Facebook
Posting in Sierra Tuition’s page
Engaging in Facebook groups with a high concentration of target audiences (customers & tutors) through conversation and interaction
Instagram
YouTube
Other

UX
Optimising for conversions at multiple levels of the funnel for multiple funnels as well as the User journey in various process for active tutors and customers.

Optimising automated emails in the Tutor Recruiting and Customer acquisition process
Website landing pages
Writing persuasive copy

Design brand assets
Business cards
Job Description
Tutor Services
Flyers
Tutoring lesson products
Tutor and customer support guides
Tshirts

Communication
Weekly updates to customers
Advice to their kids
Important updates
Weekly updates to tutors
Progress to our mission
Help our mission
Tutoring tips

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