Digital Marketing Executive

Recruiter
Elevation Recruitment
Location
Otley
Posted
12 Oct 2018
Closes
10 Nov 2018
Contract Type
Permanent
Hours
Full Time
Elevation Recruitment Group are currently recruiting for an IT software business, who are looking for a Digital Marketing Executive to support the growth of the business and to complement the existing events, PR and Ecommerce Marketing team. The successful candidate will have the chance to join this close-knit team, where you will have the opportunity to learn from well-respected marketers and will offer you the opportunity to progress. Based in the Otley area and reporting to the Digital Marketing Manager, the Digital Marketing Executive will be an integral part of the team where you will be responsible for; *Developing and implementing digital lead generation campaigns across B2B and B2C markets *Responsible for; content marketing, social media, email marketing campaigns and web platforms to increase web traffic and engagement *Reporting on all digital marketing campaigns *Taking responsibility for the website content - making recommendations for web development, usability, navigation and functionality to positively impact the user journey *Developing email marketing campaigns - segmenting data, targeting the existing customer base for upselling opportunities *Assisting with the implementation of the SEO strategy by creating campaigns that improve, develop and increase organic reach and drive engagement with whilst boosting web rankings to support online sales revenue *Creating Google Analytic Reports to support web and content performance and to provide recommendations for future campaign development Elevation Recruitment Group would be keen to speak with candidates with the following skills and experiences: *A marketing related degree would be beneficial *Previous experience in a similar digital marketing role *Experience of working in the B2B and/or B2C sector, both would be advantageous *Experience and/or exposure of social media, website, campaign management and email *Experience of google analytics and data analysis If you match the specified criteria and are interested in discussing the position in more detail, we would love to hear from you. Please visit our website at www.elevationrecruitmentgroup.com for more information on: * Marketing Jobs or Marketing Recruitment

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