Paid Marketing Manager (DoubleClick)

Recruiter
Central Employment Agency
Location
Newcastle Upon Tyne
Posted
20 Sep 2018
Closes
01 Oct 2018
Contract Type
Permanent
Hours
Full Time
Central Employment are delighted to be assisting a fast growing and award-winnig digital agency recruit a Paid Marketing Manager (DoubleClick) based from their HQ in the North East.
This is a fantastic opportunity for a dedicated and ambitious person to develop a career in paid search (PPC) as a Paid Marketing Manager, at one of the North East’s largest digital agencies, working with exciting brands
Paid Marketing Managers Responsibilities:
Build a deep understanding of your clients’ needs and priorities, and create tailored PPC strategies across search, shopping, display, video, mobile and social that will help them achieve their goals
Develop and implement high-performing campaigns that achieve and exceed clients’ objectives
Identify opportunities and generate ideas for your clients to exceed objectives
Provide analysis, insight and ideas to improve client strategies and our service as a whole
Maintain strong relationships with clients, agency partners and other stakeholders
Continuously develop your own PPC knowledge, keep up to date with industry happenings, share and support Paid Marketing Executives to do the same
Support Silverbean’s own marketing and new business development teams with case studies, blog posts and pitch materials
Build your agency reputation; both internally and in external community and industry networks
Support and mentor Paid Marketing Executives to develop their skills across the DoubleClick stack, AdWords and social management platforms
Paid Marketing/Media Managers background/experience:
We’re looking for an experienced marketer with proven experience of Paid Marketing, min of 2+ yrs gained within a PPC role. You’ll have experience of designing and developing successful strategies to achieve clients’ objectives, as well as an understanding of technical implementation, particularly via Google DoubleClick, but including other paid marketing platforms where appropriate.
Previous agency PPC experience would be valuable, but we’re also happy to consider those with experience gained via an in-house position. In addition to PPC and digital marketing experience, we’re looking for outstanding account management and client communication skills, with a keen eye for what’s next in the PPC industry and best-practice tools.
You’ll be good at investigating, trend-spotting, solving problems and telling stories with data.
You’ll be able to understand needs and behaviours of the client’s customer base and implement creative ways to target them; increasing clients’ performance.
You’ll have a strong base knowledge of PPC strategy, optimisation and client management; maintaining up-to-date Google and social qualifications.
You’ll be confident managing a challenging workload, working to deadlines and prioritising tasks to keep on top of multiple campaigns, clients and other tasks.
Excellent internal and external communication skills with the ability to adapt depending on the audience.
You’ll be willing and able to go above and beyond for your clients, challenge yourself and take calculated risks where necessary.
identifying new ways to build client trust and increase account growth opportunities
Multi-channel; Understanding of additional digital and offline marketing channels (integrated agency or multi-channel role an advantage)

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