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Group Digital Marketing Manager

Employer
CKB Recruitment Ltd
Location
UK
Salary
Competitive
Closing date
7 Jul 2022

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Sector
Marketing & PR
Contract Type
Permanent
Hours
Full Time
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We are seeking a highly organised and motivated Digital Marketing Manager with at least 5 years -
experience to help drive our Lloyds Broker clients online marketing and brand awareness through SEO and PPC campaigns with a clear focus on specialty commercial insurance and financial services.

Based in the City, this is an excellent opportunity where you will be working directly with the Senior Management team of the company in managing and developing the day to day marketing strategies and overseeing the execution, both internally and through outsources arrangements.

For this role, you must have excellent working knowledge of Google Analytics, Google PPC, Google
Console, Bing and MOZ and ideally come from a marketing agency (or similar position).

Duties of the Digital Marketing Manager include:

* Managing all marketing for the company (primarily online, SEO & Organic) with some off-line
marketing (exhibitions).

* Developing the marketing strategy for the company in line with company objectives and
budgets.

* Coordinating marketing campaigns with sales activities.

* Coordinate the creation and publication of all marketing material in line with marketing plans.

* Planning and implementing promotional campaigns.

* Manage and improve lead generation campaigns, measuring results and targeting marketing
towards certain products/sectors.

* Preparing online and email marketing campaigns.

* Data Analysis of the marketing feedback and results.

* Monitor and report on effectiveness of marketing communications.

* Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.

* Analysing potential strategic partner relationships for company marketing, such as associations, trade partners, link building opportunities.

What we offer you:

* A flexible and agile working environment where team members are empowered to achieve results.

* A small growing team.

* Career progression (next step being Group Marketing Director).

* Private Medical Insurance.

* Agile Working, with flexible 4 day weeks.

* A challenging, yet rewarding career.

* An opportunity for you to build your own marketing team.

* Detailed insight and support for you to achieve your objectives.

* Discretionary bonuses paid annually.

* International travel

* A highly competitive salary, £35-50k

Requirements of the role:

* Degree and or relevant qualifications in Marketing, with a particular emphasis on online
marketing strategies, paid search and SEO best practices.

* Minimum 5 years' experience in a similar position from an SME or Agency background.

* Strong analytical and project management skills.

* Confident and dynamic personality.

* Strong creative outlook.

Only the best need apply. Due to the volume of application, we will endeavour to contact each
applicant, however this may not be possible in some circumstances
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