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Senior Technical Product Marketing Manager - Power Electronics

IC Resources
Closing date
19 Jul 2022

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Contract Type
Full Time
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The general objective of this role is to maximise and profitability grow the product revenues through support and development of the sales channels in Europe by promoting existing and new products. The role will also provide support and guidance on the development of new products by working closely with the team and customers.

The Technical Product Marketing Manager will work closely with the Managing Director.

Job Specification:

· Work closely with product managers and Engineering to help develop the Product Roadmap

· Work closely with product managers and Engineering to help Coordinate roadmap activities for low power DC-DC

· Work closely with key customers, engineering teams, and across the group to identify and define new product opportunities, including sizing of market, target customers, new product definition, and value proposition, competitive positioning, pricing, resource requirements and go-to-market strategy.

· Macro level market analysis - ability to place product roadmap in context of broader market and competitive environment.

· Work with Sales Channels for new product introduction - from Beta testing with select customers through to mass market adoption.

· Provide market intelligence to the Product Managers to help the development and maintenance of product datasheets and pricelists.

· Work with Application Engineering to define supporting collateral materials such as evaluation boards and applications notes.

· Work with outside sales to set sales targets, define and monitor key customers/business engagements.

· Support outside sales on regular basis with visits to key customers. Approximately 25% of time should be customer facing.

· Requires travel, working with customers and the company's teams in the UK and Europe.

Personal Attributes:

To effectively perform the duties of Strategic Marketing Manager, individuals must be able to demonstrate a number of competencies that are essential to the position, which include:


· BSEE Engineering with emphasis on power conversion.

· Minimum of 5 years' experience in power conversion industry in a marketing or field applications engineering role.

· Minimum of 10 years industrial electronics experience

· Have a sound theoretical understanding of Power electronics.

· Be willing to travel as required.

· Have knowledge of manufacturing methods used in the electronics industry.

· Have experience of working with defined project budgets.

· Have the ability to multi-task and cope with a degree of pressure in a professional business environment.

· Ability to work accurately to defined timescales.

· Able to work in a team effectively while being self-motivated.

· Be a proactive and good communicator to drive projects to timely completion.

· Excellent presentation skills

· Highly competent in Excel, PowerPoint.

· Ideal candidate will be able to 'hit the ground running' - demonstrating good understanding of DC-DC power industry, competitive landscape, technology trends, and key customers.

· Clean driving license


· Have a sound understanding of the High service providers and broad line distributor's business models.

· Previous Power Electronics design experience.
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