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Marketing Automation Executive

Closing date
7 Jul 2022

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Marketing & PR
Contract Type
Full Time
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Our client currently has an exciting opportunity in their London office for a talented Marketing Automation Executive looking to join a world leader. They are an expanding global business, offering excellent opportunities for a career-driven marketer looking to establish a fruitful career in a market leading and ever-growing company.

This role will work as part of a marketing communications team who are responsible for ensuring the go-to-market strategy for each vertical achieves the business goals via the most effective routes to market and provides a return on the marketing investment.

This is an excellent opportunity for an analytically minded, database or email marketer who enjoys the fast-paced nature of Marketing and is ready for a real challenge in marketing automation for a leading brand with fantastic career development opportunities.

Key Responsibilities

* Execution of the CRM & Email channel strategy across the vertical within the marketing automation tool - Oracle Eloqua

* Target customers effectively and creatively by using demographic, personal and behavioural data

* Use analytics tools & processes to review, adapt, test and evolve email and database performance vs KPIs to drive a higher conversion rates

The ideal candidate will possess the following

* Previous experience working in a marketing environment

* Experience using Marketing Automation Platforms or Email Marketing Platforms (Eloqua or Pardot or Marketo)

* Experience of B2B marketing (although B2C experience will be considered)

* Experience of CRM & Email planning and execution at an agency or for a client

* A team player with strong project management skills and great attention to detail

* Experience of database marketing and an understanding of all aspects of the marketing mix

* Holistic understanding of marketing and the sales cycle within B2B sales

* Highly organised, methodical and process-driven, demonstrating a drive to improve internal processes whenever possible

* Ability to manage multiple projects at the same time in a fast-paced environment

* Technically capable, excellent communicator and a desire to improve processes

* Results-driven - ensure that marketing campaigns fulfil strategic goals and drive the required business results

Benefits include

* 25 days annual leave plus bank holidays, 4 days for volunteering and a day off for your Birthday!

* Hybrid working opportunity balanced between home and central London office

* Work with a high quality of specialist products and service

* Bright and friendly staff who are all "expert's experts" and additional training and development for helping you achieve your career aspiration

* Life assurance

* Pension match and a range of other entirely flexible benefits to suit your needs

* Regular Social Events and Networking opportunities
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