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Marketing and Digital Executive

Employer
Inspiring Interns & Graduates
Location
UK
Salary
Competitive
Closing date
30 Jun 2022

View more

Sector
Marketing & PR
Contract Type
Permanent
Hours
Full Time
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Salary: £25k per annum with competitive benefits package

Location: Hybrid - Covent Garden, London, at least 2 days per week. Otherwise work from home, or onsite as required.

We are recruiting for an enthusiastic, committed and creative Marketing and Digital Executive to work on CarFest, the UK's biggest family fundraising festival created by radio presenter Chris Evans. The festival runs across two weekends in July (in Cheshire) and August (in Hampshire) with a daily audience of over 30,000 visitors. The event is a mixture of great music, interactive family activities, celebrities, shopping and of course central to the event is our track, car paddock and lots of car content. Each year the festivals aim to raise £2m for UK children's charities.Reporting to the Marketing Manager, you will be responsible for delivering the CarFest marketing campaign, creating awareness and buzz with the ultimate objective of selling tickets for each CarFest event.This is a huge opportunity to work within one of the most exciting and charitable events in the country.

Key Responsibilities
  • Work with the Marketing Team on the creation, development and implementation of the marketing and communications plan in order to achieve event objectives
  • Help maintain day-to-day relationships with agencies and suppliers including design and creative, ticketing, print and media buying, and PR
  • Project manage digital marketing channels, creating and delivering content across:

Website - manage and update appropriately

Email Campaigns - write, build and launch regular emails to database using our newsletter platform Dot Digital

Social Media - work closely with a social media agency to deliver a successful organic and paid social media campaign
  • Copywriting for email and print campaigns
  • Liaising with talent, venues, exhibitors and supporters to maximise third-party marketing
  • Liaising with suppliers to ensure all deadlines are met and projects delivered on budget
  • Brainstorming, exploring and implementing new routes to market the events
  • Respond to visitor enquiries received by phone, email and social media

Skills, Attributes and Experience

The successful candidate should be able to demonstrate the following attributes:
  • Proactive and able to work both well as part of a team and independently
  • Strong copywriting and creative skills - have an eye for detail
  • An eye for design and Photoshop experience preferable
  • Experience in building and sending emails in Email Marketing platform 'DotDigital' or other similar platform
  • Time Management skills - ability to work calmly under pressure and meet deadlines
  • Ability to work with all team members (from the most junior to the most senior)
  • Strong Interpersonal skills, excellent communicator and a sensitive approach to customer enquiries
  • Word, Powerpoint and Excel skills and knowledge
  • The ability to be able to raise and manage purchase orders is preferable
  • PR and/or Social Media related experience or knowledge is preferable

This is the perfect opportunity for a driven marketeer with digital know-how, to develop their skills and work as part of a successful and dynamic team within a treasured brand.

Event dates

CarFest North: Bolesworth Castle, Cheshire 22nd -24th July 2022

CarFest South: Laverstoke Park Farm, Hampshire, 26th -28th August 2022
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