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SEO & Content Manager

Pertemps London
Closing date
10 Jul 2022

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Marketing & PR
Contract Type
Full Time
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Job Title: SEO & Content Manager
Marketing Salary: 45K -60K
Location: Chancery Lane, London

Who we are
Exciting role working for a leading classified adverts organisation in central London. This company is based in the heart of central London and operate in 26 countries. They offer adult services in a safe professional way.

Summary of role
This company is looking to hire an experienced SEO & Content Manager to drive our organic performance across multiple markets. You'll be the principal owner of SEO across the business, and own and develop a global strategy for driving growth through organic. You will be responsible for developing and executing a robust content & social strategy to help scale our SEO and content efforts and engage new audiences to our sites.

Reporting to the Head of Marketing, you'll be an all-round SEO with both technical and content & social knowledge, and good experience working on content and outreach campaigns. You will work alongside and manage content & social executives to create a content strategy that will bring growth and align with business objectives. This is a superb opportunity to work within a fast-paced business that has exciting growth plans globally.

Job Specification

Support the Head of Marketing in creating and executing the SEO strategy
Carry out regular site audits and analysis across markets to ensure they're set up in line with SEO best practice and are being continually optimised
Keep a close eye on all Google updates that impact how Google sees the ranking factors of a website and update the team accordingly
Own and develop the technical SEO and on-page optimisation roadmaps ensuring they are prioritised to deliver the biggest business value
Manage and produce regular reporting on keyword performance, ranking and organic traffic and share recommendations on how to enhance organic search visibility and performance
Identify new content opportunities using keyword research, competitor analysis etc
Work closely with the Business, Product, and Technology teams to identify areas on the website that can drive organic search
Manage a content team to execute and expand our content to deliver organic growth, by building a high volume keyword-informed content strategy for both blog and social
Working with the content team, lead on and have overall responsibility for content marketing, including strategic direction, content creation, distribution, social and digital PR
Ensure evergreen content development supports the delivery of commercial targets - primarily driving core business KPIs, as well as building engagement with the brand
Work closely with the wider marketing team (Paid, SEO, CRM, Brand and Social Executives) to further the reach of our content
Deliver a robust and forward-thinking content marketing strategy for our core audience
Ensure content quality whilst communicating and enforcing deadlines and KPIs to your team
Required Skills:

5+ years SEO experience (in-house or agency-side)
Track record of delivering (and communicating about) business results from SEO investments
Excellent organisational skills and the ability to manage multiple simultaneous projects and contributors, websites, planning and implementing successful SEO strategies that led to increased organic visibility
Excellent knowledge of technical SEO and how this relates to various teams
Experience in international SEO
Advanced reporting skills / strong analytical skills
Excellent knowledge in Google Analytics, and Search Console
Good knowledge of HTML - no coding experience necessary
Familiarity with various CMSs,
Experience in the use of third-party SEO tools, like Semrush, Ahrefs, Screaming Frog, Majestic, WordPress, Buzzstream, Buzzsumo DataStudio etc
Advanced knowledge of standard, current SEO practices and keep up to date with the latest developments in SEO (trends, news, algorithmic updates) that could impact organic performance
Ability to identify new opportunities through technical SEO, offsite and onsite SEO
Ability to work independently but also as part of a larger team
Superior project management
You will be comfortable using an array of market research methods to assist in content creation and ideation
You will have experience in running successful link-building campaigns
Managerial experience as you will be managing a team of content executivesIf this sounds of interest to you then I would love to hear from you
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