PPC Manager

With an incredibly broad remit & a large degree of autonomy, the PPC Manager will be responsible for developing, implementing and managing all digital accounts.

Client Details

A growing Beverage Retailer are looking for a PPC Manager to join their North Yorkshire based Marketing team.

Description

We are expanding our Marketing team and have an exciting position opening for a PPC Manager.

With an incredibly broad remit & a large degree of autonomy, the PPC Manager will be responsible for developing, implementing and managing our digital accounts with a core focus on the following biddable/programmatic channels:

• PPC/PLA
• Paid Social (FB/IG)
• Third party trade Advertising partnerships

The role will involve:

• Campaign Planning, execution and maintenance plus delivery of analytics/reporting to help the business deliver against target KPIs
• Forecasting paid performance return on investment, aligning to the annual budget

Profile

Essential:

• A solid understanding of the digital advertising eco-system and a data-driven mindset is a must
• Robust ability in cross channel platforms (AdWords, FB Business Manager)
• Significant experience in management and delivery of PPC/PLA campaigns is essential
• As is experience in management and delivery of Facebook/IG campaigns with a detailed knowledge of how attribution will play a key role in the cross channel selection challenge
• Experience with site tag management tools (e.g. GTM ) & Analytics platforms is a must
• Ability to work with external agencies to manage other performance channels is vital

Desired experience:

• Programmatic/ Display
• YouTube
• Paid TikTok/ Twitter

Job Offer

• Bupa private health insurance
• Annual bonus scheme
• Flexible working / Hybrid Schemes
• Staff discount
• Nest pension scheme