This job has expired

Technical SEO Manager

Employer
Havas Media Group
Location
UK
Salary
Competitive
Closing date
26 Jun 2022

View more

Sector
Marketing & PR
Contract Type
Permanent
Hours
Full Time
You need to sign in or create an account to save a job.
THE ROLE



A fantastic opportunity has arisen for an SEO specialist with extensive technical experience and client facing skills to lead a portfolio of key accounts within Havas' digital performance team, Havas Performance. You will have a Technical SEO Executive working into you to facilitate this.

You will need strong experience in all technical facets, including crawl audits, indexation issues, accessibility issues, keyword research etc., and a good understanding of development languages, i.e., HTML, CSS, JavaScript. Your experience should also fuse UX and page path analysis into your approach. You should be passionate about advanced SEO and can make basic API requests.

This role requires someone with a strong head for numbers and be able to create effectiveness and value models, forecast and extract key/ actionable insights for our clients. You also need to be comfortable managing time and keeping within retainer/project scopes.

There will be a heavy client facing element to this role, as you'll be required to attend weekly calls/meetings and lead on larger monthly and quarterly meetings, with the support of your line manager. As such, it's essential you feel comfortable with clients, have strong communication skills, as well as a proactive attitude and a real hunger for success.

KEY RESPONSIBILITIES



Capability (specialism)


  • Able to effectively manage day-to-day technical support and implementation
  • Ensure all SEO activity meets agency best practice and is performed to the highest standard
  • Able to confidently and proficiently manage, investigate, analyse crawl & log files from tools such as Deepcrawl, screaming frog, custom crawlers, client extractions
  • Solid experience and understanding of using Google Analytics and other analytics packages.
  • A strong understanding (and coding experience) of web-based development languages.
  • Provide detailed tech requirements as part of CX enhancement programmes and web builds
  • Extensive experience and advanced knowledge of Google Analytics
  • Comfortable constructing forecasts based on logical assumptions and frameworks
  • Working with your line manager, able to pull together strategic roadmaps for your clients
  • Able to action recommendations from these roadmaps in a timely and effectively manner
  • Able to produce accurate and comprehensive SEO audits, with clear view of the issues discovered and relevant recommendations to rectify
  • Work with Performance Content team to inform content strategy based on latest keyword research, trends and insights
  • Stay up to date with the latest industry news, particularly regarding algorithm updates
  • Proactively contributing to our evolving view on Technical SEO, as well and keeping up with industry conversations and trends
  • Work closely with PPC to ensure alignment and incremental performance for clients
  • Operate against a measurement framework to quantify improvements in performance
  • Represent and influence SEO requirements across campaign projects across client teams to ensure implementations are SEO friendly and deliver benefit from project initiation.
  • Provide insightful and timely reporting for your clients
  • Extensive knowledge of core tools, including Ahrefs, SEMRush, Majestic, Analytics etc.
  • Assist with new business where required - specifically, producing insight, research etc.
  • Comfortable presenting to clients in meetings, and discussing results, performance, and ideas. Whether in ad hoc or organised monthly/quarterly meetings.
  • Proactively optimise on and off-site elements to improve rankings and organic traffic to meet client KPIs

Management (people and development)
  • Independently manage personal development plans for all direct reports
  • Ensure your direct reports have timely appraisals
  • Develop SEO expertise, tech knowledge and all-round skill set of all your direct reports.
  • Ensure your team maintain all basic technical requirements, including qualifications
  • Provide regular support and advice to help progress direct reports
  • Provide clear and defined roles and responsibilities for each position in your team - work with your line manager to ensure you have an accurate role breakdown

Financial (admin, financial management)
  • Overseeing accurate and timely finance administration and budgeting
  • Work with your line manager to ensure you have a clear understanding of profitability for your client portfolio

Behavioural (proactivity, agency culture)
  • Experience of leading a SEO team's workstream, coaching and developing individuals
  • Experienced SEO thinker who is looking to find incremental gains innovation
  • A data driven mindset and the ability to strategise with cross-functional teams
  • Work collaboratively and proactively with biddable, content and planning teams
  • Demonstrate a positive, can-do attitude

Relationships (client, internal)
  • Maintain or improve client satisfaction and retention for your portfolio
  • Strong client facing skills to the level you're comfortable presenting in meetings and communicating effectively
  • Develop a clear understanding of client business and marketing objectives.
  • Build strong relationships with key teams in HKX - principally our web dev (Ekino), content (JUMP) and PR (One Green Bean) agencies to ensure we have a joined-up process

REQUIREMENTS


  • 3+ years' experience in a SEO remit, ideally within an agency environment
  • Proven experience of working with enterprise level clients and large budgets
  • Exceptional understanding of best-in-class SEO techniques and latest algorithm updates
  • Excellent numerical and analytical skills, with good working knowledge of Excel etc.
  • Excellent communicator - written and verbal, with the ability to present confidently
  • Management experience is essential
  • Strong time management skills and ability to prioritise workload and meet deadlines
  • Out-of-the-box thinking with a strong attention to detail
  • A practical and problem-solving approach to challenges
  • Ability to work under pressure
  • Strong collaboration skills and desire to work with others in a team
You need to sign in or create an account to save a job.

Get job alerts

Create a job alert and receive personalised job recommendations straight to your inbox.

Create alert