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Marketing Writer

Employer
JoVE
Location
UK
Salary
Competitive
Closing date
26 Jun 2022

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Sector
Marketing & PR
Contract Type
Permanent
Hours
Full Time
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JoVE is the world-leading producer and provider of science video solutions with the mission to improve scientific research and education. Millions of scientists, educators and students use JoVE for their research, teaching and learning. Our institutional clients comprise over 1,000 universities, colleges, and biopharma companies, including such leaders as Harvard, MIT, Yale, and Stanford. As a rapidly growing company, with offices in the USA, UK, Australia, and India servicing clients in over 60 countries, we are seeking talented and ambitious individuals to join our company.

The Role

The Marketing Writer will execute on all writing needs across JoVE's marketing channels. In this role, you will write content that builds JoVE's brand, generates leads, optimizes SEO, and improves inbound marketing metrics. The ideal candidate will be a content writer with first-hand STEM experience/expertise and a passion for all things STEM.

Responsibilities:

  • Manage the creation of compelling copy for items such as marketing emails, white papers, blog posts, social media, product/service descriptions, customer newsletters, surveys, webinar scripts, corporate brochures and more, related to STEM research and education
  • Produce well-researched content for publication online and in print
  • Gather market intelligence, gain competitor knowledge, watch industry trends to inform editorial strategy
  • Follow an editorial calendar, collaborating with other members of the marketing team and wider company to ensure timely delivery of materials
  • Organize writing schedules to complete drafts of content or finished projects within deadlines
  • Add value by actively engaging customers/stakeholders and maintaining a cohesive brand voice
  • Use search engine optimization (SEO) strategies in writing to maximize the online visibility of the website in search results


Qualifications:

  • 2+ years of marketing writing experience
  • Experience with education and/or life science is a must
  • Ph.D .or MS degree in biology, chemistry, or related science discipline is a plus
  • Proven record of excellent writing demonstrated in a professional portfolio
  • Impeccable grasp of the English language, including idioms and current trends in slang and expressions
  • Experience producing original content
  • Ability to work on multiple projects with different objectives simultaneously
  • Good time management skills, including prioritizing, scheduling, and adapting as necessary
  • Proficiency with computers, especially writing programs, such as Google Docs and Microsoft Word, Excel, Outlook, and PowerPoint
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