We have a new exciting opportunity for a Senior Digital Marketing And Web Content Officer on a temporary basis to start ASAP until December 2022 for a Client within the Education Sector based in Birmingham City Centre.
Hours: Monday - Friday 9am-5pm.
Location: Birmingham (Office Based for the first 4 weeks due to training, Hybrid Working Option available after training.)
Pay: £220 per day.
To take a leading responsibility for the main website and international sites. To ensure content requests/updates are fulfilled in a timely manner and to take an active role in developing specific content for both University and department projects and campaigns.
To lead on the digital aspect of marketing campaigns such as recruitment and clearing etc. Liaising with external agencies and ensuring work meets the correct standards. Taking a proactive approach in campaign reporting.
Oversee the social media accounts via line management of the Social Media and Digital Marketing Officer, who has direct responsibility for content creation and staff training.
Consider strategies for optimising digital presence and how things can be continually improved upon, with student recruitment and retention at the forefront of decisions.
Manage the Digital Marketing team; meeting weekly to discuss current and future projects. Develop team members through monthly reviews, objectives and identify training where required.
Experience of using web content management systems.
Experience of working with external agencies and managing projects.
Experience of setting up and managing PPC and paid social campaigns.
Experience of optimising content across different social media channels.
Experience of integrating social media into wider marketing activities.
Experience of writing, editing and proof-reading content for digital channels including web and social media activities.
Experience of building HTML emails.
Experience of using web analytics services such as Google Analytics.Skills & Abilities:
Excellent IT technical skills and up-to-date knowledge of web functions and platforms e.g. web accessibility, search engine, content management systems, optimisation/web marketing, user testing and web analytics.
Ability to interpret and analyse statistics and data.
Excellent creative and grammatical writing skills.
Ability to work accurately with attention to detail.
Ability to multi task and meet deadlines.
***PLEASE ONLY APPLY IF YOU MATCH THE PERSON SPECIFICATION ABOVE ***
PACKAGE AND BENEFITS
Temporary contract through Brook Street
£220 per day
20 days holiday + 8 Bank holidays (pro rata)
Hybrid working Option
DOES THIS SOUND LIKE YOU?
Please send your CV and call Grace on (phone number removed)/(phone number removed).
***If you have not received a response within 48 hours, unfortunately your CV has not been selected on this occasion