Marketing Manager

I am recruiting for a fantastic and reputable company based in Ware looking for a commercially minded and experienced Marketing Manager, this will be on a Hybrid working pattern and comes with plenty of benefits

Responsibilities

• Work with the executive to develop marketing plans based on the strategy.
• Oversee and identify revenue opportunities.
• Understand and work with key metrics and tracking tools. Using this data to analyse and make decisions.
• Work with our suppliers ensuring that they create an effective marketing brand and tools to promote the brand, including websites, sales collateral, data management, sales CRM, specifically SalesForce and Pardot.
• Execute and drive through marketing campaigns including tracking, control, reporting.
• Consult with the Sales Team and Directors to review pipelines for new business, challenges and retention within existing client base.
• Along with our marketing agency, manage the website, write blog content, leads, review SEO and Google rankings.
• Work on any marketing campaigns as and when required by the business.
• Manage budget and ensure there is value and control over costs and investments equally.
• Create Sales documents ensuring the copy is accurate and reflective of the brand.

Skills Required

• Marketing Degree or CIM qualification.
• Experience in Salesforce and Pardot - desired.
• Ambitious and demonstrates evidence of continued professional development.
• Attention to detail with excellent time planning.
• Experience in a similar role with proven track record.
• Decision making skills and leadership skills.
• Ability to explain complex theory into practical speak