Location: Flexible - London office, Chesterfield office or home-based
Salary: £44,000 per annum (London office-based), £40,000 per annum (rest of UK)
Benefits: Read more about the excellent benefits we offer on our profile page
Travel: Some travel to the London and Chesterfield offices required
Through our diversity and inclusion strategy, we have made a commitment to increase the diversity of our charity and we welcome candidates from a wide variety of backgrounds and experiences. We want our employees, volunteers and trustees to represent the broad diversity of the communities of which we are a part.
Our community and arthritis family are galvanised by shared values, activation, engagement and loyalty. They work with us to amplify our collective voice to drive change and grow donations.
This is a new and exciting opportunity within the Legacy Administration and Supporter Care team, to lead and manage an integrated approach to supporter journey development across the organisation, via multiple platforms.
You will ensure that data-led insights are used to grow audiences and drive donations, all supporters have an excellent experience of Versus Arthritis and undertake impact evaluation for continuous improvement.
About the role
You will work with the heads of team in the Income and Engagement directorate to deliver a multi-year experience and journey strategy, implementation plan and road map to increase engagement within our community and wider arthritis family. This will involve leading comprehensive organisational supporter journey mapping, developing frameworks to support teams in their journey planning and acting as a point of sign-off for those journeys. You will be accountable for platform development and delivery to support the journey strategy and roadmap to ensure that we continue to inspire people to give their money, their time and their voice to make a difference for people with arthritis.
You will be responsible for developing engaging, inspiring and motivating content and touchpoints to embed and develop integrated supporter journeys, suitable for a range of different audiences across multiple channels and platforms. You will ensure that we have a consistent approach to supporter experience, consents and preferences and will manage the supporter satisfaction survey.
A proven track record in supporter experience/journey success.
Experience of using email marketing platforms such as Engaging Networks and Dot Digital, with excellent attention to detail for data capture and quality are essential.
An exceptional planner and analytical thinker, data-led, with demonstrable skills in developing business intelligence using quantitative and qualitative approaches.
Excellent communication, influencing and relationship building skills - a champion of a supporter centric approach and a willingness to build robust relationships across the organisation.
Full cycle email marketing experience gained in the non-profit sector would be highly advantageous.
We advise candidates to apply early as we reserve the right to close applications ahead of the advertised date.
Only shortlisted candidates will be contacted.
First interviews expected: 9 and 10 June 2022 on Microsoft Teams.