Ecommerce Insights & Optimisation Manager

IGL Recruitment
14 Feb 2018
16 Mar 2018
Contract Type
Full Time
Job DescriptionEcommerce Insights & Optimisation Manager to £45k

This is a pivotal role working for a well-established, fast-paced B2C ecommerce business with big plans. Your ecommerce insights & optimisation background, ideally gained within a consumer environment, will set you in great stead to take on this exciting challenge.

Please note that you will need to have a car due to the rural location of the offices.

Your role will involve:

  • Working closely with the Head of eCommerce, you will be responsible for defining & leading the onsite optimisation strategy & roadmap
  • Establishing exception reporting & proactive notification
  • Making sure there is always accurate & complete capture of the required data
  • Taking responsibility for excellent insight & analysis across reporting, reviews as well as long terms strategic initiatives
  • Identifying insights and making appropriate recommendations to the relevant teams
  • Reporting regularly on business performance, competitor & trend, qual & quant data and producing insights
  • Developing & implementing onsite analytic approaches, and using data to drive online optimisation
  • Finding the best tools and approaches for insights, analytics and recommendations
  • Moving the company to the most appropriate attribution model & toolset

You will be the ideal candidate due to your:

  • Excellent background in a similar role, ideally gained within a consumer ecommerce business
  • Highly numerate and analytical with excellent problem solving skills
  • Solid Google Analytics experience
  • Insight based optimisation & change delivery experience
  • Background in gathering, assessing & prioritising analytics as well as creating suitable business reporting
  • Marketing channel optimisation and/or customer journey optimisation
  • Split testing tools use would be useful, as would personalisation technologies

This is a varied & rewarding role, well suited to an experienced, team orientated digital marketing professional.

For more information please click APPLY

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