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Creative Director (Fully Remote)

Closing date
18 Jan 2022

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Marketing & PR
Contract Type
Full Time
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Primer is solving the biggest problem in paymentsThe last two decades have seen an explosion in new payment services to support new ways to pay around the world - from digital wallets, mobile payments, and open banking, to Buy Now Pay Later and crypto. Great for consumers! But, incredibly complex for merchants and developers. That's where Primer comes in.Primer is the world's first automation platform for payments. With Primer, merchants and developers have all the underlying infrastructure and "lego blocks" they need to build the best buying experiences for their customers.We're also creating an all-new open distribution channel for payment services to reach new merchants. Any developer can build a connection on Primer; merchants then simply 'click and connect' to the services they need to build their desired payment flows within their Primer dashboard.We have an all-star global team from across the world of payments and fintech - ex Braintree-PayPal, Stripe, Checkout, Tink, Recurly, TrueLayer, Paddle, Plaid, Kount, and more.Since starting in January 2020, we've raised from top tier investors including Accel, Balderton and Iconiq, to enable us to solve the biggest problem in payments.The way we work is different at PrimerOur culture is about removing the roadblocks to doing your best work. We can focus on taking initiative, letting the best ideas win, and valuing output over anything else. We celebrate progress (with tacos, goats, and more that you'll learn while you speak to us!). And we've had a lot to celebrate! Underpinning all of this is our 'trust by default'. You'll work remotely, wherever works best for you, have unlimited coworking access, unlimited time off, no company spending approvals, regular whole company retreats, team workations, and open access to people across the company.We find the best thinking and work come from removing limiting assumptions. So, one of our favourite approaches to solving problems is simply: If anything is possible, then what will you do?Let's put that question in the context of your role...Why do we need a Creative Director?We believe we have a unique opportunity to use design and creative to drive Primer's growth. As the world's first automation platform for payments, we're creating all-new possibilities for how any business will think about payments. For those people working in payments, we're compressing 18-month roadmaps (and wishlists) into a point-and-click experience. Months into minutes. To deliver that reality, we are obsessed with design within our product. Now, we're looking for a leader to help us share beyond our product into our external comms.To head up all of this, we're looking for a brilliant Creative Director.Our Creative Director will build and manage our internal creative studio for all external comms, including design, video, web, print, "experiential" in-person creative, and more. You'll work closely with our web, content, product marketing, and demand generation, and talent teams to produce epic creative assets that best showcase our story to our audience of merchants, partners, candidates, and more.You can be anywhere, although overlap with European working hours is required for this leadership role. You'll be starting as a solo operator, reporting into Ed, our 'Ed of Marketing.During your first 90 days, you'll be learning the market, the product, and meeting the customers, team, and partners to orient you as you build out your vision and plan for what creative excellence will look like at Primer.You'll be both an operator and a leader, responsible for:
    • Hiring, managing, and leading a first-class creative team
    • Producing regular, relevant, high-quality creative that galvanizes the Primer team and audience
    • Collaborating across functions to define, deliver, and excel with all their creative needs
    • Managing the creative studio's projects end-to-end including deliverables and budget
    • Owning the brand standards and consistency of all external Primer collateral outside of product
    We'd love to hear from you if you have:
      • Proven experience leading creative teams in-house or in an agency
      • Proven experience hiring, managing, and leading a high-performing team
      • A strong portfolio of successful creative projects, in particular digital projects, that you have personally worked on
      • Strong commercial instincts, and know what and how to prioritise for short and long term outcomes
      • A track record for seizing the initiative and leading by example
      • A passion for excellent design, storytelling, and media
      It's not necessary, but it's a bonus to hear from you if:
        • You have past experience working in B2B, software, or payments
        • You have experience working in and building remote teams
        • You have experience in fast-growing companies with triple-digit % annual revenue growth
        Our benefits:100% remote working - work from anywhere you like, however you like ðCompetitive share options ðUnlimited holiday ️Co-working space access ðTeam socials - quarterly workations, annual company retreats and virtual events ð³Laptop, screens and accessories of your choosing! ðAdditional 500 towards your home office setup ðªUnlimited learning budget ð§ Medical insurance via SafetyWings ðºLocation-specific benefits - pension, 401k, health insurance etc. London /Marketing /Remote
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