Senior Account Manager

Senior Account Manager - b2b Digital Marketing

Global marketing technology agency is looking for a dynamic b2b Digital Marketing Senior Account Manager to manage existing client relationships and contribute to new business pitches.

The ideal candidate will have client facing experience and be able to show evidence of having blended account management, project management and strategic decision-making experience.

The ideal candidate will value performance-driven marketing, working in a results-driven and creative environment. It is essential that they have a passion for digital marketing.

The Account Manager should have experience with data-driven email marketing and marketing automation, as well as a keen interest in content strategy and an appreciation of the role of paid media, search, and social media for generating customer insight.

Working with clients in the information technology, telecoms and finance sectors so a genuine appetite for the complexities of business-to-business marketing is essential. Familiarity with Sirius Decisions and funnel best practices is a plus.

The role:

• Responsible for all aspects of project management including translating client requirements into project and creative briefs, estimating costs and timeframe, , scheduling resources and regular reporting to both client and agency teams
• Manage the client relationship and make sure the right people are engaged in delivering to the client's requirements, including liaising with creative and technical teams and leading the briefing, management and review of materials
• Advise clients on strategic initiatives, campaign planning, and content creation, but, essentially, understand when to involve supporting consultants and when to make recommendations themselves
• Mentor and/or manage Account Coordinators

The candidate

We want someone who's energetic and enthusiastic, able to multi-task and work at pace - often independently

Background

• At least 3 years solid B2B digital marketing experience
• Recent (past 1-2 years) digital agency experience working on blue chip B2B client business
• Previous experience working with marketing automation, email marketing or marketing operations teams is preferred
• Experience with Marketo and/or Eloqua is a plus
• Evidence of a strong academic background - does not have to be a marketing specific qualification