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Legacy Marketing Manager

Closing date
11 Dec 2021

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Marketing & PR
Contract Type
Full Time
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Mencap's vision is a world where people with a learning disability are valued equally, listened to and included. Our Legacy Marketing team are at the heart of delivering that vision.

We are recruiting for a Legacy Marketing Manager to join our established Fundraising Team. This is a full-time (37.5 hrs per week), permanent role with the option of working flexibly between your home and our London office, located near Barbican.

The main purpose of this role is to oversee development and implementation of the Legacy Marketing team strategy, in order to deliver long-term transformational growth for Royal Mencap Society.

We are looking for an ambitious, experienced and highly motivated Legacy Marketing fundraiser who wants to develop their career in a role which spans a wide range of activity and encourages innovation.

At Mencap, we value a diverse and inclusive workplace and we intentionally plan for the success of our colleagues in everything we do. We welcome applications from everyone, so come as you are and join us. Together we are Mencap!

Key Responsibilities:

To deliver all Legacy Marketing activity within budget - monitoring spend and reforecasting as necessary.
Line manage the Legacy Marketing Officer to support delivery of effective campaigns.
Develop and implement campaigns to recruit and retain supporters using direct mail, digital channels, telephone and other media.
Deliver brilliant stewardship of our existing supporters to encourage loyalty and engagement.
Introduce and maintain new processes and ways of working to maximise the efficiency of the Legacy Marketing team.
Act as a source of expertise for Mencap in the area of Legacy Marketing, training and advising other teams where necessary.
Develop and maintain the In Memory Giving Programme alongside the Legacy Marketing Officer.

Please see the JD for a more extensive list of essential skills and experiences.

Come and join Mencap at this exciting time of growth and development! Please apply with an up to date CV.

We are proud to be a Disability Confident Leader and welcome applicants with disabilities to apply for all roles with us. To find out more about the scheme please visit the direct gov website.


As well as knowing that what we do is making a positive difference to people's lives, you will receive fair pay and have access to a wide range of rewards and benefits as one of our employees.

32 days holiday (including bank holidays) increasing to 35 days with long service plus the ability to buy up to another 10 days via our HolidayPlus scheme
Service related sick pay when 6 month probation is completed
Eligibility to join Mencap Pension Plan where Mencap matches contributions up to 5% on a salary sacrifice basis meaning NI savings. If you don't join the Plan you start, you will be auto-enrolled after three months with us.
Membership of Mencap Pension Plan to include up to 3 times salary death in service live cover AND Income Protection of 50% salary to be triggered at 26 weeks of long term sickness
Loans for debt consolidation, bikes, computers and phones when you have been with us for 6 months
Interest free season ticket loans
Discounts and cashback from 3% to 30% at high street shops including major super markets, cinemas, gyms, leisure/theme parks, holidays and much more via Mencap Extras
Opportunity to purchase a health cash plan to claim towards dental, glasses, therapy etc.
Free access to round the clock employee assistance program for advice and support
Quarterly award scheme and recognition at every 5 years through our YouRock program
Access to award winning training and development

*T&C's apply based on contract

About Mencap

We work in partnership with people with a learning disability, and all our services support people to live life as they choose. Everyone wants a purposeful job - to do something meaningful. At Mencap, we can give you that. You will have opportunities to develop as a person, colleague, leader and activist. We want to make you feel inspired to reach your potential.

Our work includes;

providing high-quality, flexible services that allow people to live as independently as possible in a place they choose
providing advice through our help lines and web sites
campaigning for the changes that people with a learning disability want
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