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Seo Specialist

Closing date
25 Oct 2021

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Marketing & PR
Contract Type
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ICG is looking for a SEO Manager / Specialist to work with the wider digital team to create, develop, implement and drive SEO strategy as well as have the ability to optimise digital marketing spend to produce high ROI.

This vacancy is partially remote with two days home work, three days office based.

This SEO Manager / Specialist role will see the successful candidate managing and providing comprehensive and effective SEO strategies to a wide range of clients in a number of sectors.

Excellent keyword research & SEO copywriting skills are essential along with a proven track record for high quality link prospecting & link building. A firm understanding of Google Analytics, Google Webmaster tools and other measurement/analytics packages is also essential.

Roles and Responsibilities:

* Creating and maintaining SEO strategies across a number of client websites

* Defining, prioritising and executing specific SEO tasks; including keyword research and competitor analysis, keyword performance analysis, site auditing, on-site optimisations, link building and liaising with the Web team for technical updates and PR team for content generation

* Off-Page Outreach / Digital PR. Creating of link building strategies and executing them in a timely manner

* On Page - optimising and implementing technical upgrades for website and content campaigns

* Liaising with the website and UX teams to optimise the user experience and website performance

* Produce regular client performance reports and strategic insights

Essential Skills:

* Excellent keyword research skills to identify, build and prioritise essential keyword sets

* Excellent knowledge of Google Analytics, Search Console and SEO software (Moz, SEMRush, SE Ranking)

* Excellent SEO copywriting skills

* First rate link building / link prospecting experience and demonstrate proven strategies

* Good understanding of digital marketing

* Excellent communication skills and ability to work within an agency environment

Desirable Skills:

* Agency or big brand background is preferred but not essential

* Basic web development / coding knowledge, desirable but not essential

Alongside a fabulous working environment, competitive salary and package and career progression, we offer a number of additional benefits including a pension scheme, staff bonus scheme, 25 days holiday (plus Christmas Eve), annual staff weekend away and lots and lots of cake.

Strictly no agencies
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