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Marketing and Content Coordinator 12 Months FTC

Employer
Cordant People
Location
UK
Salary
Competitive
Closing date
25 Oct 2021

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Sector
Marketing & PR
Salary Band
Annual, £30,000 - £39,999
Contract Type
Permanent
Hours
Full Time
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  • 12 Months FTC to cover Maternity Leave
  • Location:Tameside, currently doing a hybrid working model (office and home based)
  • £29,000-£34,000
  • Normal office hours
  • Close knit team, fast paced and supportive environment

Role overview:
Your overall responsibility will be supporting the business in the development of compelling propositions and content across a range of online and offline channels to increase awareness of the company and its products and services. You will also assist in the creation and delivery of online and offline communications materials and campaigns in co-operation with the product marketing and digital marketing and commercial teams.

Duties:
  • Assist in identification and driving of relevant content marketing strategy for the business
  • Plan, develop and produce engaging content across both online and offline channels aligning content marketing objectives to business priorities, with a focus on building brand awareness, engagement and ultimately conversion
  • Aid in the creation of go to market materials that the sales offices can utilise to emphasise the product/service benefit and support with localisation of core marketing materials
  • To work alongside the PR, communications, and digital teams to develop rich content including product videos, infographics, white papers, and case studies
  • Ensure the smooth running of the creation and production processes, with responsibility for the accurate proofing of copy, design, and artwork
  • Build and manage relationships with internal and external partners, including researchers, writers, and creative agencies, to bring innovative content marketing programs to life
  • Supporting the marketing and communications team to incorporate the best blend of international, regional and local participation
  • Liaise with external agencies and ensure project requests are dealt with in a timely and efficient manner
  • Take a proactive role in developing a plan of working and the ongoing development and improvement of processes and systems
  • Ensure that deadlines are met, and budgets are observed.

Essential requirements:
  • Applicants will be expected to have an undergraduate degree in a relevant field or equivalent qualification in a Marketing related subject
  • Thorough understanding of product marketing and how it fits into the full digital marketing mix
  • Strong analytical, administrative, and organisational skills and great attention to detail.
  • Copywriting / journalism skills or proficient in writing/editing
  • Solid experience and knowledge of SEO practices and tools
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