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Influencer Marketing Manager - Travel & Hospitality clients

Employer
Michael Page Marketing
Location
UK
Salary
Competitive
Closing date
17 Oct 2021

View more

Sector
Marketing & PR
Contract Type
Permanent
Hours
Full Time
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Influencer Marketing Manager opportunity for a fast growing, boutique integrated PR & Comms agency, working with clients in the travel & hospitality industries.

Client Details

This is a fast growing, full-service digital PR agency based in Central London. They work with amazing travel, restaurant, bar and lifestyle clients across the world. This is a brilliant opportunity to be a part of their fast paced team, working across the full client portfolio. They offer lovely benefits and a great training & development programme. The team is a passionate mix of marketers and creatives under one roof - they're an agency built for the challenges of the digital age. The team combines experienced PR professionals with digital marketing specialists, social media gurus and content creators.

Description

The Influencer Marketing Manager will -
  • Manage day to day client contact and manage client expectations
  • Work closely with the team to agree the PR & Influencer strategy, whilst also driving objectives
  • Think outside of the box to develop and implement creative PR campaigns and influencer relationships, including events which will support brand launches, campaigns and new openings
  • Establish the long term UK influencer strategy which will support the wider marketing calendar creating campaigns that support our brand objectives, promote positive sentiment and complement goals
  • Project manage influencer campaigns from initial response through to post campaign reporting, including campaign activation and talent content creation
  • Build and nurture strong, long-term partnerships with celebrities and influencers, whilst ensuring continued research into new influencers
  • Deliver tastemaker and influencer coverage across all digital channels, and leverage added value from all marketing activity
  • Line manage junior team members to ensure they meet targets
  • Be a brand champion, an expert on hospitality and travel world knowledge and build key relationships
  • Prepare reporting as required
  • Proposal writing and presentation skills

Profile

The successful candidate will have -
  • Proven experience operating in a mid to senior level position within the hospitality or travel sector, or a like minded industry with transferable skills
  • Proven commercial experience with working in a fast-paced environment
  • Management experience is highly desirable
  • Proven track record of creating a positive impact on business through implementation of an influencer strategy
  • Be extremely well-organised, methodical, and efficient, with a good dose of common sense and initiative
  • Be proactive and able to show initiative/ideas to constantly promote our clients offering
  • Be a creative and strategic thinker
  • Have strong established UK influencer and tastemaker contacts

Job Offer

This is a varied and exciting role within a dynamic and respected comms agency on an upwards growth curve. You'll be part of a fun, social, and dynamic team working out of Soho offices. The role offers excellent perks and a competitive remuneration package.
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