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Digital Fundraising Officer

N L Recruitment
Closing date
20 Oct 2021

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Digital Fundraising Officer, joining a faith-based charity in Central London. Covering an interim contract of 6-9 months.As the Digital Fundraising Officer, you will work with the Individual Acquisition Manager to deliver digital fundraising campaigns to recruit new supporters, and contribute to the development of products, channels and messaging to attract new donors as part of building a long-term supporter relationship.Deliver digital campaigns to recruit supporters aimed at delivering strong lifetime value.Plan multi-channel campaigns including channels such as; paid social, paid search, DRTV.Define clear target audiences for all campaigns using data and market analysis, working closely with the Performance, Development and Insight team.Work collaboratively with stakeholders including the Digital team, Campaigns team and Creative/Multimedia; to ensure activity is co-ordinated across the organisation.Ensure campaigns are reviewed and analysed so that learning is captured and built into planning for future activity.We are looking for a direct marketing, campaigns marketing specialist with experience of managing integrated marketing campaigns and proven experience and understanding of digital fundraising. Good analytical and planning skills and experience working with data and insight teams, assessing behaviour and trends in the charity sector. Experience of selecting, briefing and managing external suppliers/consultants.
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