Digital Marketing & CRM Manager
Newly created role, this is a unique digital/ CRM marketing opportunity where you will be employed by a creative full-service agency in a dual role based onsite with the client, and at the agency
Three days a week you will be based on site in central Coventry working for a modern and dynamic professional services firm. Your remit is to establish and manage their CRM and marketing automation.
Working closely with the agency team you will develop and implement creative end to end digital marketing campaigns. This will include email creation, acquisitions and devising web landing pages to engage prospects at the right time, and through the right channels with a compelling and relevant message.
For the remaining two days you will be based at the agency who are based a tad north of Birmingham. Here, you will have digital marketing and CRM management responsibilities for the agency itself and other of the agency's clients and support the client services team with account management responsibilities.
What we're looking for
As you will be responsible for establishing a CRM function it is vital that you have a fair clump of digital marketing and CRM experience. You will have experience of databases, segmenting and leveraging it for efficient campaigns, and be well versed in providing analysis of data to report with key insights.
As you will work closely with internal client departments you will need to be confident in your expertise and have naturally strong communications skills
What's on offer
A salary of up to £30-36,000, a genuinely interesting role and the opportunity to really contribute to the expansion of two businesses. The client is seeking to appoint ASAP, so if this role is of interest and you have digital marketing and CRM experience then please call Debra for an initial chat or send your CV