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Marketing Manager (UK based, remote-working)

Closing date
15 Sep 2021

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Marketing & PR
Contract Type
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ASMALLWORLD, the leading international lifestyle community, is a private social network that connects people with shared passion for the good life.

Each year, ASMALLWORLD organises over 1000 events around the world, where members can expand their private and professional networks. The ASMALLWORLD website and mobile apps (iOS and Android) enable members to engage in meaningful discussions, obtain travel advice, and meet fellow members online, in-person, or while travelling. Members also enjoy global events in major cities around the world and benefit from exclusive privileges from international partners such as status upgrades, discounts and additional services.

The RoleASMALLWORLD is recruiting a UK-based Freelance Marketing Manager with a hands-on approach. The role reports directly to the CEO. Salary range £28k - £33k p.a. depending on experience.

The Marketing Manager is responsible for the tactical implementation and execution of pre-agreed marketing activities that will strengthen the positioning of the brand and improve its appeal to current and prospective members. The ultimate measure of success is to increase the number of members of the ASMALLWORLD community, and to retain existing members.

Our ideal candidate will be great at time and project management, dependable, self-motivating and able to work independently with little supervision to achieve goals.

If you live and breathe marketing, are passionate about communications, have fantastic attention to detail, love writing, editing, proof reading and publishing great content, and excel at copywriting then we want to hear from you!

Main ResponsibilitiesCRM (Email Marketing)
  • Copywriting and creation of planned, and ad-hoc email campaigns, and website announcements. (CMS & Emarsys)
  • Work closely with our graphic designer to create assets for all email marketing campaigns
  • Creation of custom segments and contact lists
  • Campaign performance reporting
  • Copy editing and proofing all events pages
  • Recruiting and liaising with travel & lifestyle journalists and content writers
  • Commissioning editorial articles, proof-reading, editing, and optimising (SEO) editorial articles
  • Maintaining and building on the Editorial Guidelines
  • Data entry (uploading editorial content to the CMS)
  • Creating dedicated campaign landing pages
  • Support product-related website optimisation projects
Social Media
  • Responsible for planning, writing, preparing and scheduling social media posts for Facebook and Instagram
  • Monitor and grow the ASMALLWORLD social media presence
  • Evaluate new and upcoming marketing channels and techniques underlying potential target group reach and performance
  • Report on Social Media performance
  • Monthly member base reporting
RequirementsProfile / Competences / Behaviour
  • 3-5 years of experience in a similar role (Content/Communications/Digital Marketing)
  • Inner drive and willingness to go the extra mile
  • Ability to take direction, but also take initiative
  • Excellent interpersonal skills
  • High level of integrity and an excellent sense of judgement
  • A strong eye for premium branding and design
  • Strong communicator in written and spoken form (Native speaker of English)
  • Superior attention to detail
  • Excellent time- and project -management skills to meet strict deadlines
  • Work well under pressure
  • Ability to communicate effectively with a variety of stakeholders
  • Comfortable working in a remote-working environment
  • A trustworthy, reliable and motivated team player
BenefitsAttractive company context
  • Dynamic small company with ambition, where you can move the needle and have an impact
  • Entrepreneurial spirit and non-hierarchical mindset with short decision paths
  • International and fun group of colleagues
Does this sound like you? We are looking forward to hearing from you. Please send us your application (in English), including your CV, cover letter, earliest date you can start, along with your salary expectation.

Please note that only full applications will be considered.
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