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Marketing Manager

Employer
Arena Europe, Middle East & Asia
Location
UK
Salary
Competitive
Closing date
15 Sep 2021

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Sector
Marketing & PR
Contract Type
Permanent
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Job Details

Arena EMEA, part of Arena Group plc, is temporary event solutions company, designing and delivery complete environments and infrastructures for the most prestigious live events across the UK, Europe, Middle East & Asia. The division's offering includes temporary structures, seating, scaffolding, interiors, tableware, furniture, and ice rinks. Our clients include: The PGA Tour, Wimbledon, ITV, Kensington Palace, Cheltenham Festival, and more...

Responsibilities:

In this role you will be responsible for developing and implementing the marketing strategy for the Seating and Structures divisions of Arena EMEA
  • Develop and lead a bespoke marketing strategy that complements and furthers the central EMEA marketing and branding strategy
  • Liaise with key stakeholders on the new strategy and plans via regular team meetings and one to one planning sessions
  • Work closely with marketing colleagues in other divisions and support the central marketing department as required, champion brand compliance within your division
  • Website development: Improve and manage the company website, updating with relevant and engaging content
  • Track and monitor success: report on performance progress and impact, compiling a weekly report for stakeholders
  • Support the seating sales team with regularly updated promotional collateral, credentials and presentations
  • Provide RFP response support and coordination
  • Champion the use of the company CRM
  • Social media content creation, implementation and management across the digital platforms; such as Facebook and Instagram
  • Compile trade press releases
  • Identify key trade press and build relationships with relevant contacts


Person specifications:

The successful candidate will be an excellent communicator, and will have experience across key marketing disciplines, with a focus on direct marketing and social media.

Skills & Experience required:
  • Strong analytical and strategic skills in branding & marketing
  • A thorough knowledge of digital marketing, and internal and external communication
  • A practical understanding of visual communications, social media and the digital landscape, and how to incorporate these channels into the overall plan
  • Proven experience of development and implementation of new ideas and strategies
  • Proactive and hardworking - able to drive, lead, and implement the marketing & brand strategy for a large organisation
  • Excellent communication skills & manner, confident engaging with clients and representing the Company
  • Highly computer literate with strong PowerPoint skills a must, Adobe Creative Suite a plus
  • Excellent written and verbal communication skills
  • Strong ability to work collaboratively, as well as independently
  • Highly organised and detail orientated
  • Bonus: Experience in the events industry


Perks:
  • Growth opportunities in a global organisation with offices in the US, Dubai, Malaysia, and Korea
  • Global travel opportunities
  • Flexible work schedule
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