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Digital Marketing Manager

Elevation Recruitment Group
Closing date
26 Jul 2021

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Marketing & PR
Contract Type
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Elevation Recruitment Group (Marketing Division) are currently recruiting a 12 Month Fixed Term Contract as a Digital Marketing Manager for an organisation in Doncaster (Remote working)

My client, a leading business within the Service sector is looking to recruit a Digital Marketing Manager to join their team to cover a maternity leave. The Digital Marketing Manager is a key role for the organisation as it leads the digital marketing activity across multiple distribution channels, as well as supporting the overall delivery of the marketing strategy.

Your key duties will include:

*Support the Head of B2B Marketing in developing and delivering the marketing strategy designed to enable the business to achieve its strategic objectives.
*Lead the maintenance, development and reporting of the digital marketing activity, including the website, digital advertising and Social Media.
*Take a lead on the management and development of the Marketing Automation through Pardot and Salesforce.
*Effectively manage the digital marketing budget, reporting monthly on activity and spend, including variances to plan.
*Be responsible for the tactical delivery of the marketing strategy, using insight and analytics to support business plan targets, enhance the customer experience and drive brand awareness.
*Work with our product managers on product and proposition launches and/or to create campaigns which drive product awareness.
*Work with, and effectively manage several key marketing agencies that will be fundamental to the delivery of your objectives.
*Line management and development of your team that will be fundamental in the delivery of your objectives.

To be successful for this position you will have:
*Excellent line management experience
*Experience of digital B2B and B2B2C marketing
*Experience of managing marketing automation activity through the use of Salesforce and Pardot
*Experience of managing and updating websites using content management systems.
*Experience of working with/managing marketing budgets and agencies
*Experience of both online and offline channels used to drive both response and brand awareness
*Solid commercial acumen. The marketing manager should be comfortable with:
oCreating financial models to assist in obtaining campaign sign off
oTaking an analytical approach to campaign reviews and using data and insight to make recommendations for future activity/action
oUsing business MI to support the campaign planning and review processes
*Matrix management experience (e.g. with project teams, external suppliers and marketing agencies) with the ability to manage up, and through, the organisation

*£40,000 PA
*12 month fixed term contract
*Remote working- office based minimum once a week
*37.5 hours a week
*25 days holiday+ bank hols

Elevation Marketing is a specialist division of Elevation Recruitment Group focusing on marketing positions in Yorkshire and surrounding regions. If you match the specified criteria and are interested in discussing the position in more detail, we would love to hear from you
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