Acquisition Manager - Digital/Media. An excellent opportunity to join an extremely successful and rapidly growing Homeless Charity, based in London.
This Acquisition Manager - Digital/Media, is a newly created role, due to the success and growth and high-performing paid media acquisition programme. With ambitious growth plans and heavy investment, this is an exciting time to join the team.
Having successfully increased paid media. digital and DRTV campaigns over the last year, you will be responsible for further developing the program, expanding, and innovating these channels even further. Managing a Senior Officer, you will;
- Lead the delivery of paid media acquisition programme; including DRTV, social, PPC, digital display, press, inserts and door drops.
- Strategically drive the performance of all media channels, proactively expanding the programme by testing and rolling out new channels.
- Lead on development of all creatives across the media campaigns, working closely with creative agencies and stakeholders to develop creative executions, optimised for all channels
- Work closely with the Senior Direct Marketing Manager, to implement an audience-led approach, testing it across the programme and pulling out key insights.
Our client is looking for a talented Acquisition Manager with extensive direct marketing experience, working with digital media channels and media buying channels. Excellent analytical with a flair for attribution and insight, especially within digital media. Strong communication skills to work closely with both internal stakeholders and external agencies. Line management experience would be desirable.