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Digital Marketing Manager

Employer
E Financial Careers UK
Location
UK
Salary
Competitive
Closing date
14 Jun 2021

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Sector
Marketing & PR
Contract Type
Permanent
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Job Details

Responsibilities
  • Build and execute on a digital marketing strategy across the EMEA region. For all externally facing digital touchpoints
  • Engage in and own digital campaigns across website, email, social media, and advertising
  • Manage day-to-day content across the region and occasionally on a global process
  • Partner with distribution heads to deliver leads and actionable insights based on digital metrics
  • Collaborate with Sales, Marketing, and the global Digital team to identify and implement best practice
  • Drive the creation of new web/digital experiences in partnership with the global Digital and Technology teams
  • Research and complete competitive analysis and to create industry-leading recommendations
  • Manage small team, locally, in a matrix team environment, and manage external agencies when appropriate


Key Requirements

Bachelor's degree in Operations, Finance, Marketing, or Engineering. Master's degree a plus

Proven experience in a digital marketing role, with executive facing responsibility

Experience in Asset Management industry or at minimum a regulated, business-to-business industry
  • Demonstrated experience in marketing automation and email campaign deployment
  • Proficient with Sitecore, Adobe Experience Manager, or other top-tier web content management system. Also HTML would be a plus, and knowledge of CSS and Javascript
  • Excellent problem-solving skills, interpersonal and communication skills
  • Proven ability to think quickly and adeptly about how to address problems as they arise, and apply learnings to prevent similar issues in the future
  • Able to manage multiple projects, meet time-sensitive schedules, and be comfortable with shifting priorities
  • Commercial focus and understanding of how best to drive sales outcomes using digital channels
  • Demonstrated capability to lead and work with cross-functional teams, within and across regions
  • Experience working with internal and external agency/partner teams; advanced capabilities in partnering well with marketing creative and development teams
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