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Product Marketing Manager

Closing date
23 May 2021

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Marketing & PR
Contract Type
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Product Marketing Manager - Job DescriptionPermanent, Full-timeTotallyMoney is a fast-growing fintech company on a mission to improve the financial wellbeing of 5 million people in the UK by 2023. We are now looking for a Product Marketing Manager to join us.

TotallyMoney's platform helps customers understand their financial data and make better financial decisions. We collate and crunch different streams of data for each customer (e.g. credit history, scores, eligibility results from lenders) to give them a meaningful credit profile, and match them to financial & home products that work for them. We've won several awards for our product innovation in the last few years, and more importantly, we have consistently been highest rated in our category on TrustPilot.

At TotallyMoney, we believe in 'maximum autonomy with maximum alignment' and in a positive, bottom-up culture. Though we have a much-loved office near Old Street, we are currently 100% remote, and pride ourselves in the supportive and collaborative environment we have created over the last year. We have a culture that values work-life balance, employee wellbeing and interpersonal connections.

What's the job?The product marketing function is new for TotallyMoney. As we've scaled the business there is a greater need for alignment and collaboration between both product and marketing disciplines. This is an exciting opportunity for a junior product marketing manager to take the next step up and be part of building a new discipline for a fast growing award winning B2C fintech. The product marketing manager will work in cross functional squads to understand the needs, behaviours and drivers of all our customer personas, create propositional messaging for all aspects of our service and launch new features to our customers. The successful candidate will have excellent communication and writing skills, is highly collaborative and used to working with product, UX and design and marketing experts. You report into the Head of Product Marketing.

What will you do?
  • Understand all needs behaviours and drivers of our customer personas
  • Create propositional messages for different aspects of the TotallyMoney service
  • Create and manage launch plans for new product features
  • Test and scale marketing tactics across owned channels
  • Ensure messaging of our features are aligned across the service
  • Coordinate with product managers, UX and design, comms, PR, eCRM and channel managers to deliver powerful comms to our customers which translate the true benefits of our service
  • Co-own the content calendar with our eCRM team
  • Communicate approved messaging across the business

About You
  • At least 2 years' experience in a product marketing role (preferably B2C, tech)
  • Deep understanding of how to work with product and marketing teams effectively
  • Knowledgeable in widely accepted marketing principles and techniques
  • Demonstrates strategic thinking and lateral leadership qualities
  • A 2 1 (or better) degree
  • Excellent communication skills
  • Highly numerate and analytical
  • Strong organisational and planning skills
  • Teamwork and drive
  • Creative thinking
  • A can-do, get-it-done attitude and the ability to think in a well-organised way
  • A curious mind

What You'll Get
  • On-target bonus scheme based on company performance we all work together to achieve our goals
  • 25 days of annual leave (plus 8 bank holidays and the option to purchase an extra week)
  • 2 CEO-discretionary days off at Christmas (paid)
  • 2 days off per year (paid) for charity volunteering
  • Access to healthy training budgets
  • 2 annual company socials, plus a regular social calendar throughout the year
  • Mental health and wellbeing perks like talking therapies with Self Space, monthly mindfulness and fortnightly yoga
  • Flexible working hours, with regular working from home once we go back to the office
  • Vitality Health Insurance and reward scheme (inc. 50% off Virgin Active gyms), Perkbox membership, wellbeing budgets and Cycle to Work scheme
  • Auto-enrolment pension scheme (5% employee, 3% employer)
  • A well-stocked fridge, plus free fruit, biscuits, bagels, tea, coffee, squash, and more
  • Beers, wine, music, and table tennis on Friday afternoons
  • Football, badminton, and video games at lunchtimes

Highlights on Totally Money
  • We have the energy and enthusiasm of a start-up coupled with the stability and resources of an established business.
  • We seek bright like-minded people who can make things change.
  • FinTech scale-up based near Old Street's Silicon Roundabout, positioned between Shoreditch's cutting-edge start-ups and the City's forward-looking financial institutions
  • Champions of fairer and better consumer credit since 2007, driven by technology
  • Soft searching and eligibility scoring pioneers, to help reduce customers' risk of being rejected for credit
  • Redefining how lenders help meet their customers' needs
  • Winners of Best Company to Work For at 2018's Credit Awards
  • Three Times Winners of Best Free Credit Report Provider at the MoneyNet Personal Finance Awards (2018/19/20)
  • Highest rated Free Credit Report service on Trustpilot
  • Champions of diversity - of both people and ideas
  • Signatories of the HM Treasury Women in Finance Charter
  • A team of almost 100 staff - and growing rapidly
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