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Product Marketing Manager - Martech/SaaS

Employer
Certus Recruitment Group
Location
UK
Salary
Competitive
Closing date
23 Feb 2021

View more

Sector
Marketing & PR
Contract Type
Permanent
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Job Details

Product Marketing Manager - Martech/SaaS

London SW (Remote)

55-65k Package+ Excellent Benefits

Our scale-up client provides a leading platform focused on referral marketing and customer retention. Working with over 500 brands, they have established a dominant position, which they aim to rapidly grow through both the agency and partner channels. To drive growth, they now have an immediate and exciting opening in South West London for an experienced Martech/SaaS Product Marketing Manager.

As a Product Marketing Manager, you will be required to:

  • Drive go-to-market activities, competitive intelligence, messaging and positioning of products
  • Champion partnerships (channel, technology and agencies)
  • Write engaging copy, tell the product 'story'
  • Manage product/feature launches across cross-functional teams (product, marketing, client success, partnership, sales)
  • Develop related sales enablement material
  • Implement partner programs
  • Conduct interviews, surveys, focus groups and collect sales data to gain product insights
  • Create compelling, simplistic and engaging joint value propositions with key partners
  • Create partner co-marketing material
  • Launch new partner integrations
  • Create case studies, videos, website copy and blog posts
  • Create best practices and educational content
  • Plan and work alongside wider marketing, product and customer success teams


Skills, Traits & Requirements:

  • 2-3+ years product marketing experience gained in Martech and/or SaaS
  • 2-3+ years working collaboratively with Technology Partners and/or Agencies
  • Cross-functional team working (product, engineering, design and sales etc.)
  • GTM strategy development
  • Excellent English verbal and written communication skills
  • Written and visual storytelling
  • Partner relationships and integrations
  • joint value proposition development
  • Customer segmentation, profiling, and targeting
  • Start-up/scale-up experience with a drive for growing revenue and loyalty
  • Customer-first attitude
  • exceptional communication with strong interpersonal skills
  • Commercially minded
  • Empathetic, social and "nice"


The successful candidate can expect:

  • A package of 55-65k
  • A fun, friendly and collaborative environment
  • Remote working
  • Personal development
  • Company "away days"
  • Subsidised gym memberships
  • Additional and generous benefits


The Certus Recruitment Group is an established and experienced specialist consultancy providing sales, marketing and IT recruitment services to the business community throughout the UK, Europe, North America and Australia.
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