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Account Manager - Consumer Health

Employer
Virgo Health
Location
UK
Salary
Competitive
Closing date
1 Mar 2021

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Sector
Marketing & PR
Contract Type
Permanent
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Job Details

About Virgo Health:

We are a leading specialist health communications and medical education agency. We combine deep knowledge and experience in high science, clinical practice, and public health with the best in creative consumer marketing and branding - progressive, innovative and bold. Beyond the regulation and complexity healthcare is an industry with people at its heart, which is why everything we do starts with our ethos, Being Human. It means understanding our clients and audiences as individuals to build powerful campaigns that earn attention in authentic, personalized and creative ways. Creativity runs through all our communications programmes, our services include corporate reputation, consumer health, issues management, employee engagement, creative medical learning, meeting facilitation, publication planning, social media, content creation, creative services and media and influencer relations. We have offices in London and New York with full global reach as part of Golin and the Interpublic Group.

Being Human is not only an ethos, it's our culture. We show true empathy and always look to support each other, nurture our talent and grow our skills. We celebrate our differences and acknowledge one size does not fit all, so we reject outdated workplace culture and embrace inclusive and flexible ways of working that work for everyone. We make no apology for boasting about our brilliant team and the great work we do, we are proud to be a Great Place To Work 11 years in a row and to have created the most awarded Healthcare PR campaign of 2020, culminating in the PRCA Campaign of the Year.

Role Context:

We are looking for an AM (or experienced SAE ready to step up) to join our exciting and award-winning Consumer Health team! Clients include WaterWipes (baby wipes), Fellowes (ergonomic office furniture, e.g. Emma work colleague of the future campaign), Estee Lauder Breast Cancer Campaign, and Cooper Vision (eye health for children).

  • Ideally have some relevant consumer health/wellness experience
  • Confident at running national/consumer media campaigns including developing a media strategy and selling in
  • Influencer and KOL management
  • Excellent writing skills
  • Content creation including developing press releases, infographics, social media copy, design briefs etc
  • Managing and liaisons with clients and other key stakeholders
  • Financial management including developing client budgets, accurate timesheet reporting
  • Take ownership and lead on certain projects with minimal supervision


WHO? We work for consumer health, wellbeing and FMCG companies, covering a broad spectrum of brands and health awareness campaigns. These include over the counter (OTC) medicines, medical devices & supplements, personal care & beauty, baby care, wellbeing & lifestyle, and public health campaigns.

WHAT? Brand building, media relations/launches, digital, social media, influencers, content creation, issues management, events and experiential. We work with a range of experts, KOLs and talent - from professors to celebrities. With consumers at the core of everything we do, we also target relevant healthcare professional and trade audiences, from midwives to pharmacists.

HOW? We bring the very best of what you'd expect from the biggest consumer PR agencies - directional, trendsetting, controversial and bold. Then combine it with vital healthcare expertise - educational, responsible, life-changing, plus code compliant. It's this hybrid approach, and being part of the Golin/IPG Group, that sets us apart.

WHY? We inspire consumers with messages that really matter to them and campaigns that initiate behaviour change, ultimately helping to improve their health and wellbeing.

Desired Skills:

Bonus - knowledge of the PAGB code
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