Head of Content Marketing

Employer
PlanRadar
Location
London, UK
Salary
Competitive
Closing date
27 Nov 2020

View more

Sector
Marketing & PR
Contract Type
Permanent
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PlanRadar are looking for a Head of Content Marketing to join their team in Vienna.

Job Title: Head of Content Marketing

Location: Vienna

Salary: Competitive + Benefits

Head of Content Marketing - Company:

PlanRadar is a fast-growing global company with an award-winning solution for documentation and communication in the construction and real estate industry. We have customers from more than 40 countries worldwide and every single month thousands of new users register to use PlanRadar in their projects.

Reporting to the Head of Marketing, you will be responsible for scaling our organic acquisition efforts and oversee the creation of multi-channel content that tells our story through effective partnerships, platforms and formats. We are looking for an analytically minded strategist with experience of marketing in scaleups.

Head of Content Marketing - Key Responsibilities:

- Responsible for driving organic site traffic and conversion

- Responsible for owned and earned channels including content marketing, SEO, referral programs, social, PR and brand marketing

- Oversee content strategy, planning and tactical delivery of all content marketing

- Responsible for developing content distribution channels - social, syndication networks, referral programs, blog, PR

- Developing PlanRadar core message, tone and positioning

- Responsible for partnership development

- Shaping an effective resourcing model to support team goals

- Instilling a data driven approach through the team with the effective use of KPIs, analysis and driving change through insight

- Working closely with the technical SEO and performance marketing team to achieve team goals

Head of Content Marketing - Profile:

- A proven track record in driving organic growth through content marketing and SEO

- At least 5 years of professional experience in a similar position

- Experience fostering excellent relationships with internal and external stakeholders

- Deep knowledge and insight in developing content processes and KPI

- Highly experienced in multi-channel content creation (web, print, mobile, tablet)

- Demonstrated experience in amplifying content through a range of platforms

- Experience in leading a diverse team

- Sound knowledge of content marketing tools

- Innovative in approach to deliver goals

- High levels of resilience and self-motivation.

- Excellent English language skills in written and verbal communication

- Experience in technology or SaaS businesses a plus

- Exceptional organisation and project management skills

- Excellent German writing and verbal skills are a plus

Head of Content Marketing - Benefits:

- Room for personal and professional development

- Challenging and diversified line of action

- Working in a fast-growing company with international customers and investors

- Motivated and agile team with common vision

- Additional benefits such as team events, etc

- Attractive fixed salary + performance-based bonus

If you are interested in this excellent position and relocating to Vienna, please press 'apply' today to send your CV and photo
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