Content Marketing Manager - Competitive - London
Are you an ambitious B2B Marketer looking for an exciting new challenge? If so, a successful start-up has an opportunity for a Content Marketing Manager.
Joining a team that blends technical intellect and razor-sharp commercial ability with creativity and personable relationship building, the short-term objective will be to finalise and execute our SAAS platform launch, driving users to sign up to premium accounts at a target customer acquisition cost.
The key responsibilities of a Content Marketing Manager include, but are not limited to:
eCRM (Using Mailchimp and Hubspot to create compelling email campaigns that attract new customers and nurture existing clients).
Marketing Automation (Nurturing leads and automating our inbound marketing strategy); Content creation and distribution; Paid Search and Social Media.
Website management (Generating traffic to our site and running the web analytics) and Reporting and Analysis (putting in place a metric driven approach, ensuring the correct reports are in place to allow us to test, learn and improve).
A successful start-up that is transforming marketing in the privacy-led world, the company was launched to give brands and advertisers a less invasive, yet highly accurate way of planning, analysing, and targeting customers, by combining contextual data, real time events and advertising technology in our bespoke platform.
Advertisers such as Samsung, ITV, NFL, Western Union, GroupM, and DAZN use our technology, and we are tightening the screws on our SaaS platform ahead of launch in the foreseeable future. As a small team with big ambitions, our key values include: integrity, achievement, compassion and proactive.
The key skills and qualities of a Content Marketing Manager:
3 - 5 years' experience in a B2B Marketing role.
Proven experience in lead generation, nurture and customer acquisition.
Hubspot CRM and all round strong digital knowledge.
Very strong numerically with good analytical skill.
Experience of working in a smaller business is highly desirable.
Not afraid to try new things - this is about testing and learning.
Detail orientated and a good executor.
If you are keen on joining this exciting, forward thinking company and taking the next step in your career, then please click the apply now button to find out more