Senior Global Marketing Operations & Insights Manager

Snow Software
Bracknell, UK
Closing date
31 Oct 2020

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Marketing & PR
Contract Type
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Reporting directly to, and working closely with, the Global Marketing Operations Director, the Senior Marketing Operations & Insights Manager is a critical strategic role on Snow's global marketing team, providing operational excellence, analytical leadership and insightful analysis and senior management reporting. This is an exciting opportunity for an experienced marketing operations, data, and analytics professional to support to the Global Marketing team to in optimizing program delivery, reporting and performance across all channels.

What you will be doing:

* Define and implement marketing KPIs relevant for the marketing departments objectives

* Recurring reporting on marketing KPIs to the organization

* Drive process change and implement technical changes that allowed KPIs to be measured accurately and effectively

* Implement dashboards to provide self-service across theatres and marketing functions

* Proactively monitor and manage data accuracy and provide data-driven insights to inform investments and plans

* Responsible for supporting regional and global stakeholders by delivering business insights relating to marketing and business development initiatives

* Ensure full visibility and transparency between sales and marketing regarding marketing's attribution to pipeline
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