Senior Marketing Executive (b2c) - Direct marketing

ADLIB Recruitment
Frome, UK
Closing date
29 Sep 2020

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Marketing & PR
Contract Type
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- This role will have an emphasis on direct and traditional marketing in oppose to digital.
- The office in Somerset, approx. 30 mins drive from Bath. Due to the remote office location we can only consider candidates with their own transport.
- It will be a varied and busy role.

A fantastic, brand new opportunity became available to join an established and growing business based in Somerset. The successful candidate will report into Marketing Manager and will work within a team of around of six.

What you'll be doing

The successful candidate for this role will be ultimately responsible for driving new acquisition to the business through a range of traditional marketing channels. For example, using cold list mailing campaign to develop a prospect list. Another part of the role will be to work with a media agency to develop a media insert schedule for target customers. In addition, you'll work on developing media and brand partnerships, similarly, to maximise new leads generation. Last but not least, you'll be in charge of analysis all of the above, making sure that campaigns are optimised and the budget is adjusted accordingly.

What experience you'll need to apply

- Previous direct marketing experience ideally within a b2c space.
- Strong analytical skills.
- Solid understanding of lead generation and customer acquisition journey.
- Ability to work efficiently with colleagues and suppliers.

What you'll get in return for your experience

A starting salary of c/ £30k + benefits. Also an opportunity to start with "blank canvas" and really be able to make your mark within the field in subject.

What next?

Please get in touch with Ania for more info.

Please note in a light of current circumstances with Covid 19, depending on how the situation evolves, this recruitment process may take place entire via digital meetings. Moreover, it's also possible that the successful candidate may join the organisation and start working from home for a necessary duration of time.
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