SEO & PPC Specialist

Employer
Proximity Recruitment
Location
Milton Malsor, UK
Salary
Competitive
Closing date
22 Sep 2020

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Sector
Marketing & PR
Contract Type
Permanent
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Proximity Recruitment are searching for an ambitious SEO & PPC Specialist to join an entrepreneurial services business in Northampton. This market-leading firm has a forward-thinking, digitally focused culture and a real aim to build its SEO & PPC success over its vast online product range.

Responsibilities include:
  • SEO - To include reporting, analysis and ongoing improvement of the current search engine optimisation. Execute tests, collect, analyse and identify trends and insights.
  • Work with the Head of Marketing to use provided content to drive SEO and keep the firm ahead of its competitors.
  • Google Adwords - To review, track, report and analyse website analytics and PPC initiatives and campaigns to achieve maximum ROI in paid search campaigns.
  • Monitor budgets and adjust bids.
  • Optimise PPC advertising across a variety of channels, including customer segmentation targeting, maximising reach and PPC effectiveness.
  • Manage, develop & execute paid search campaigns.
  • Manage & organise the paid budget, working closely with SEO and broader marketing team in order to maximize ROI, drive traffic, and customers.
  • To keep up to speed with market changes, including competitor performance and new technology.
  • Keyword selection and analysis based on target audience.
  • Work closely with the wider team in analysing data, identifying marketing trends, developing insight and providing recommendations.
  • Work closely with digital agencies where appropriate.
  • Create best practice in SEO & PPC.


The package for this opportunity is circa £35,000+ bonus + benefits although there is flexibility for the right candidate at the more senior end as well as development opportunities for those who see this as a step up from their current position. If you have experience in this area and are commutable to Northampton, please don't hesitate to apply for more details.
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