Senior Assistant Brand Manager

Saputo Dairy UK Ltd
Weybridge, UK
19 Oct 2019
01 Nov 2019
Contract Type
Full Time
Weybridge (30 mins from Waterloo)
Full time, permanent

This is an exciting opportunity for a talented, creative and ambitious person to join our team and work on the Nation's favourite cheese brand, making a substantial contribution to the future growth of Cathedral City Snacking. Cathedral City is on a brand snackification mission and this role is crucial on this growth journey.

We are a leading British dairy products company and we're on a mission to create exceptional food, loved by every generation. We own and manage some of the UK's most popular dairy brands, including:

• Cathedral City - proud to be the Britain's favourite cheese
• Davidstow - the ultimate cheese with an intense, rounded flavour
• Country Life - a leading butter brand which comes exclusively from British Dairy farms
• Clover - the only spread with no artificial ingredients
• Utterly Butterly - launched in 1995 and now a household name
• Vitalite - the No.1 dairy free spread

We are committed to providing healthier, tasty products that make it easier for consumers to choose healthier foods and to play our part in helping to improve the nation's health. As a leading dairy manufacturer we are also determined to ensure that key social, ethical and environmental issues are assessed and prioritised.

The brand, the team and the role

As an Assistant Brand Manager on Cathedral City Snacking, you will be responsible in supporting the Senior Brand Manager to develop, deliver & monitor the Cathedral City Snacking growth agenda. The role is very high profile and there will be plenty of exposure to senior management.

We are the growth engineers in Saputo Dairy UK, championing the voice of the consumer & shopper and inspiring passion for our brands with a clear long term vision. A bunch of bright & talented marketers, bringing great products to life in the eyes of consumers. We are looking for an exceptional ABM with a strong track record in local marketing roles and on a medium-term trajectory to progress to a brand manager level. Previous experience in brand development especially in NPD, P&L understanding, familiarity with communication process and design development stages.

Cathedral City is the No 1 brand in the cheese market and is the biggest brand in Saputo Dairy UK, and plays a pivotal role in the profit delivery of the Company. It's in over 50% of UK Households, making it the 18th biggest UK Grocery brand.

What you'll do at Saputo Dairy UK

• This role will require more than anything else the ambition to succeed. A mix of entrepreneurialism, commercial logic, financial acumen and hard-working as we seek to manage the growth of our business. We are after a team player who could be one of our next leaders.
• As an Assistant Brand Manager on Cathedral City Snacking you will be responsible to help us build our category offer and brand love, delivering brand plans that delight our consumers and excite our retailers. You will champion the innovation/renovation pipeline agenda and you will support the execution of brand marketing campaigns.
• Support the Senior Brand Manager in delivering the Snacking Growth Agenda projects, both from product mix and communication development side
• Assist in the development of consumer insights lead the cross-functional teams to bring key projects to life: Partner Agencies, Packaging, R&D, Site, Finance, Sales. Ensure excellent delivery and implementation.
• Understand & Report the environment in which Cathedral City Snacking competes including communication, category segments, competitors and market dynamics.
• Regular presentations to sales team, senior management & customers to update on brand activities.
• Co-ordination of events for new products/ promotional packs/ merchandising items
• Act as the day-to-day project manager for the brand marketing budgets to ensure all targets are met

Who's right for the role?


• Proven track record in classic brand management in a FMCG environment
• Strong commercial understanding, including market performance analysis and P&L exposure
• Business management and innovation experience
• Project management with cross-functional teams
• Integrated marketing communication & NPD experience
• Creative and entrepreneurial thinking
• Bias for action and growth mind-set
• The ability to work to a high degree of accuracy and meet deadlines.

• Experience in snacking / kids snacking is a plus

What can Saputo Dairy UK do for you?

• Development opportunities
• Attractive workplace pension scheme and company bonus
• Happy to talk about flexible working
• Free, onsite parking
• Frequent free shuttle bus from Weybridge train station
• Discounted branded products
• Subsidised staff restaurant
• 25 Holidays + 8 Bank Holidays
• My Staff shop - access to exclusive benefits, free advice and savings - providing great discounts from thousands of the UKs largest retailers & service providers.

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