Marketing Data analyst (SQL and Insight)

Camping and Caravanning Club
Coventry, UK
25 Sep 2019
22 Oct 2019
Contract Type
Full Time
Marketing Data Analyst, (Insight, SQL), Coventry

Founded in 1901, The Club is the oldest and largest in the world for all forms of camping, we are a not-for-profit organisation, which means that every penny spent with us is invested back into improving facilities and services for our members.

We are a £64m turnover organisation and have over 250 staff in our modern Head Office. Our products include network of more than 100 UK campsites, Camping in the Forest, ReadyCamp and we have an in-house European Travel Service that provides Club members with campsite bookings throughout Europe, as well as organising fly-drive tours to exciting destinations such as Argentina, New Zealand and Japan.

An opportunity has arisen for a Marketing Insight and Data Analyst to join our Digital team. The post facilitates targeted marketing activity by using our data resources and tools. The Marketing Data Analyst provides insight into our customers' interactions which is then converted into actionable activity, increasing revenue and customer retention.

This is a key role in a large Digital Marketing team that's part of a wider Marketing Department of 50+ employees.

The post requires the following skills:
  • SQL querying and programming
  • Understanding of Microsoft Business Intelligence software
  • Data cleansing and deduplication
  • Data manipulation

Day to day duties will include:
  • Develop the understanding of customer behaviour
  • Using querying skills to manipulate data
  • Interpret the Data Warehouse to describe customer interactions
  • Providing commercially valuable analysis, insight and recommendations
  • Developing automated reports and dashboards
  • Working closely with the Marketing and Communications department

Applicants must have practical experience of SQL, strong Excel knowledge and data interrogation.

The Camping and Caravanning Club is a fantastic place to work. With a supportive, dedicated team and customer focused attitude. We offer a competitive salary, generous annual leave entitlement and free parking among our benefits.

If you are interested in applying for this post, please send in your CV together with a covering letter and salary expectation for the attention of Barny Baker (Recruitment Advisor).

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