Data Strategy Manager
Sphere Digital have partnered with a Leading Digital Agency who are looking for an Data Strategy Manager to join their Data team on an 6 month contractual basis starting ASAP. Our partners are looking for an individual who has previous experience leading data strategies for at least 3 years. The successful candidate will be able to work with improve data flow and focus non applying audience data and media activation across display, social and paid search. Responsibilities: Supporting data collection and manipulation Consulting clients on audience management approach via DMP Developing and driving Audience Data strategy Reporting on audience data Ensuring Audience Data Strategy fuels planning insights, audience activation, testing roadmaps Creating and optimising and manage segments within DMP Ensuring audience data can be executed in the ad tech and martech stack Implementing dynamic strategy, through multiple data touch points Developing an annual agenda for test and learn framework Identify match rates, report on these regularly Work with programmatic teams to contribute to a data roadmap Testing frameworks in conjunction with insight and measurement leads Key Skills: Audience data and segmentation Reporting across display social and paid search Requirements: Immediately available At least 3 years experience within a similar position Working knowledge of DTP technology Understanding of the programmatic media landscape Sphere Digital Recruitment is acting as an Employment Business in relation to this vacancy.