Digital Marketing Executive

Red Recruitment Solutions
Telford, UK
06 Sep 2019
02 Oct 2019
Contract Type
Full Time
An exciting opportunity has arisen to join a software product business based in Telford, with an international customer base, as Digital Marketing Executive.

Reporting to the Chief Marketing Officer, the successful candidate will enhance the brand awareness within the digital space and drive traffic to the website, which can then be converted to sales leads.

Key responsibilities

• Managing marketing strategy, collateral and content generation.

• Devising and executing strategies to grow and engage our target audiences across social channels in multiple countries.

• Maintain social media channels, ensuring that they remain relevant and reflect the positive values of the company.

• Monitor activity across social media channels and report back to management.

• Managing our presence at industry conferences.

• Create web content such as blog post, press releases & case studies to assist with social media campaigns.

• Planning, running and analysing sponsored ads - Facebook, LinkedIn, Google etc.

• Build and develop online sales funnels using tools such as ClickFunnels.

• Administer web content ensuring seamless interaction with social media platforms.

• Assisting with creating creative ideas and imagery.

• Finding potential leads to "market to" via social media.

• Supporting new product launches.

• Attending exhibitions and networking opportunities.

• Planning and procuring marketing merchandise for giveaways.

Required Skills

• Experience as a social media executive is essential.

• Excellent IT skills with a substantial knowledge and understanding of social media platforms.

• Ability to communicate effectively and to operate as part of a team.

• Ability to forge effective business relationships with colleagues across a wide range of disciplines and levels of seniority.

• An ambitious team player who is excited about leading this business function

• Ability to work alone under the guidance of your manager

• Self-motivated and hard working with great attention to detail.

• Enthusiastic about technology (Microsoft, Office 365, Intranets etc.)

• Experience in contributing to a Digital Marketing Strategy

• Good knowledge of the business features of major social media platforms

• Professional tone and approach to speaking with external customers

• Ability to negotiate prices

• Strong copywriting skills

The company is a fast-growing and fast-paced business with a fun culture and a great work ethic. Success is rewarded and the small close-knit team thrive on individual successes and promote each employee's individual skill set. The successful applicant will be encouraged to try new ideas, new ways of working to create a great office environment alongside an effective marketing strategy for the business and essentially the product

This is a full time, permanent role. This is a fantastic opportunity to join a hardworking but vibrant company which can offer a starting salary of circa £26,000 - £27,000 per annum alongside further opportunities for development and growth.

If you would like to apply for this exciting role, send your CV to James at Red Recruitment Solutions today!

*We aim to reply to all applications within 48 hours. By applying for this position you give your consent for us to keep your CV for up to 3 months. In the event that you have been unsuccessful for this position, we will retain your details should anything else suitable become available. Please request in writing should you not wish us to retain your details for this purpose. Your details will not be shared with any third party without your express permission

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