Ecommerce Manager

Post Recruitment Ltd
Manchester, UK
06 Sep 2019
18 Sep 2019
Contract Type
Full Time
POST- Recruitment are partnering with an exciting fashion group, who are seeking an experienced Head of eCommerce to drive the growth of an exciting licensed brand.

Based at the office in North Manchester and reporting to the Managing Director, you will be responsible for the management and execution of the brand's online business. Your ultimate responsibility will be to continuously grow the turnover and profitability of eCommerce.

Key Responsibilities:

  • Define, shape and execute the full strategy of the website and marketplace.
  • Own the full spectrum which will include acquisition, retention, conversion and analysis to lead all aspects of the business.
  • Manage online promotional activities.
  • Ensure all website and marketplace content, including product imagery/copy and editorial site content, is correct and up to date. Thereby effectively maximising all sales opportunities.
  • Implementing effective data capture activities across all touch points of the business.
  • Managing all the customer databases, including implementing database marketing campaigns.
  • Utilising customer data to conduct targeted, multi-channel campaigns.

Digital Advertising
  • Management of online media buying and performance.
  • Management of Affiliate programmes - working with networks in the UK and Europe.
  • Implementing and managing effective PPC campaigns across all websites, the UK and Europe.
  • Ensuring effective SEO, working with in house teams/external agencies.

  • Drive international marketing strategies including; maximising and optimising exposure through the use of Social Media, Email, PPC, Affiliate, SEO, Mobile, in store and direct.
  • Work with offline Marketing team to implement and source third party collaborations, online competitions and reader offers.
  • Manage and implement online sales promotions and customer offers.
  • Mange and implement brand promotions and offers.

  • Manage in house digital design team to ensure consistency of brand and message.
  • Ownership of the 'look and feel' of digital content and overall website design.
  • Proof all creative before sending outside the department for final sign off.

  • 5+ years' experience working in a senior eCommerce or Performance Marketing role
  • Deep understanding of digital marketing and demonstrating ROI on campaigns
  • Experience managing B2B and B2C marketplaces including Zalando, Amazon and eBay.
  • Experience managing advertising budgets
  • Experience with Ecommerce platforms, preferably Shopify or Magento but experience of alternate platforms will be considered
  • Advanced Excel skills, advanced understanding of GoogleAnalytics
  • Fluent spoken and written English.
  • Enjoy a fast paced, target driven environment - this is a daily trading role and will suit someone who thrives on that energy and enjoys driving short term results as much as long term change

This is an outstanding opportunity for an experienced eCommerce Manager or Head of e-commerce looking to progress quickly with a fantastic entrepreneurial business.

If you are interested in this role, please apply ASAP. This vacancy is being advertised by Post Recruitment Ltd. The services advertised by Post Recruitment Ltd are those of an Employment Agency, visit our website for more details.

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